Quick Overview
Job Description
Performance Food Group is seeking a driven Sales Representative to grow our foodservice business in the wholesale trade. In this field-based role, you will manage a territory of restaurants, schools, healthcare, hospitality, and retail customers, promoting PFG's broad product portfolio. You'll prospect and close new accounts, expand existing relationships, and collaborate with operations and logistics to ensure accurate, on-time deliveries. PFG offers a safety-first, performance-driven, and inclusive culture with training, advancement opportunities, and recognition for sales success.
Responsibilities
- Develop and manage a territory of restaurant, healthcare, education, and retail foodservice customers
- Prospect and close new accounts to grow revenue and market share
- Conduct customer visits to present product offerings and solutions
- Collaborate with distribution, logistics, and customer service teams to ensure accurate and timely deliveries
- Use CRM and sales tools to track pipeline, activities, and results
- Analyze sales reports to identify growth opportunities and address gaps
- Provide menu, product, and profitability guidance to customers
- Resolve customer issues promptly while maintaining strong relationships
- Meet or exceed sales, margin, and growth targets
- Represent Performance Food Group's safety-first, customer-focused culture in all interactions
Required Skills
- B2
- B sales
- Prospecting
- Account management
- CRM software
- Territory management
- Negotiation
- Sales forecasting
- Product knowledge - foodservice/wholesale
- Customer relationship building
- Pipeline management
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