Senior Director Marketing, HIV Franchise - Community Marketing

Responsibilities
Develop and execute community marketing strategy aligned with HIV franchise priorities across treatment and prevention
Lead high-performing teams managing community marketing, AHCP strategy, and community liaison activities
Oversee budget management and resource allocation for community initiatives and national presence
Build and maintain key relationships with community organizations, advocacy leaders, and field stakeholders
Establish performance metrics, optimize campaigns, and drive measurable impact across the HIV ecosystem
Requirements
Bachelor's degree in marketing or related field
10+ years of experience in pharmaceutical or biopharmaceutical marketing
Prior people management and team leadership experience
Deep knowledge of HIV community, advocacy organizations, and healthcare provider relationships
Expertise in integrated campaign development and omni-channel marketing execution
Strong analytical skills with demonstrated ability to establish KPIs and measure ROI
MBA or advanced degree (MD, PharmD, PhD) preferred
Compensation:
$261,375–$338,250 base salary