Marketing Copywriter

• Factors that may be used to determine your actual salary include your job specific skills, education, training, job location, number of years of experience related to this role and comparison to other employees already in this role.

DSG is seeking a
Marketing Copywriter to join our Creative Services Team. As a Marketing Copywriter, you will be responsible for writing across marketing campaigns, technical/product content, and internal communications for a B2B distributor serving contractors in the electrical, plumbing, HVAC, waterworks, and onsite sewer & well trades. Partnering closely with the Creative Services Manager, this person will also help shape how we talk about our customers and our value — building messaging strategy, customer personas, and on-brand campaign and customer communications.
At DSG, we are dedicated to building futures one job at a time. Starting with yours. As an ESOP, we are a community of peers, first and foremost. And we focus on cultivating an environment of respect, teamwork and growth. Where your career path is rich with possibilities. Where every success is shared. And where every challenge is overcome together. For more than a century, we’ve delivered more than supplies, we’ve offered true partnership and valuable solutions. By continuing to empower the future of our vendors and customers, we will empower a future of ongoing success for all of us.
A Typical Day in the Life of a Marketing Copywriter at DSG:
Write clear, engaging, and brand-consistent copy for digital and print assets including email campaigns, social media, website content, product descriptions, landing pages, ads, and brochures
Collaborate with the Creative Services Manager to bring larger campaign themes and concepts to life across multiple channels
Collaborate with teams across the company to develop marketing materials
Translate complex or technical subject matter into customer-friendly, benefit-driven copy
Proofread and edit copy for accuracy, clarity, grammar, and brand alignment
Collaborate with design and marketing teams to ensure copy and visuals work seamlessly together
Optimize copy for SEO, readability, and user engagement when appropriate
Adapt content for different audiences, channels, and campaign goals
Maintain awareness of industry trends and competitor messaging to help position the brand effectively
Support internal communications (presentations, announcements, internal newsletters) as needed
Develop messaging frameworks and tone-of-voice guides to ensure consistency across all communications
Adapt voice appropriately across audiences (contractors, internal employee owners) without losing brand consistency
Support development of messaging strategy and customer personas
Partner with Creative Services Manager and cross-functional stakeholders (marketing, sales) to translate strategy into language customers and internal audiences respond to
Conduct light research or interviews to inform messaging and ensure credibility
Help pressure-test messaging for clarity and jargon before it goes externally
A Successful Marketing Copywriter Typically Has:
7+ years of professional copywriting experience
Experience in advertising, communications, marketing, journalism, writing or related field
Proven experience writing marketing and advertising copy
Strong portfolio showcasing work across multiple formats
Ability to balance creativity with strategic business objectives
Excellent grammar, editing, and attention to detail
Proficiency in Microsoft Word
Ability to work with stakeholders who may not have marketing backgrounds–patient, clear collaborator
At DSG, We Offer Benefits Built for You:
We are proudly
100% employee owned
, which means your hard work and decisions directly benefit not only the success of the organization, but also your individual
Employee Stock Ownership Plan (ESOP)
.
We are highly committed to your training and development
, offering personal and professional development opportunities and unlimited growth potential.
We offer competitive compensation packages based on your experience and potential.
You will receive generous
Paid Time Off (PTO) and
Extended Medical Leave (EML) allowances.
Our comprehensive benefits package, including medical, dental, and vision
, also offers a multitude of other perks such as life insurance, short- and long-term disability
, and a
Health Savings Account (HSA) with employer contribution
, among many others.
We know the importance of family, and offer various family planning and childcare savings opportunities, including paid parental leave
, adoption assistance
, infertility assistance
, and a
Dependent Care Flexible Spending Account (FSA)
.
Build your financial future through multiple retirement savings opportunities, including a
401(k) with employer match and
ESOP
.
You will receive a discount on all DSG-supplied products
.
We believe in giving back to our communities and hope that you will too, which is why we offer paid volunteer hours in addition to PTO.