Director of Sales

Job Description
Job Description
As Head of Sales, Dallas, you'll be the face of REDLAB in Texas and a driving force behind our U.S. growth. You'll own business development for both short form content (branded social, digital campaigns, commercials) and long form content (documentaries, series, branded entertainment), with a core focus on selling REDLAB's award-winning VFX and color capabilities to agencies, brands, studios, and production companies. You'll build a pipeline from the ground up and turn relationships into revenue.
This is a builder's role. You'll have the backing of an established, award-winning post-production company behind you — but the Texas market is yours to shape.
WHAT YOU'LL DO

• Own and drive new business development for REDLAB across short and long form content in the U.S. market, with a focus on Texas
• Sell REDLAB's full suite of post-production services — with an emphasis on VFX and color — to marketing agencies, brands, studios, and production partners
• Build, manage, and grow a pipeline of opportunities with marketing agencies and brand-side clients
• Leverage and expand your existing network of agency and brand decision-makers to open doors for REDLAB
• Represent REDLAB at industry events, conferences, screenings, and networking functions throughout Texas and across the United States, building brand equity and awareness
• Develop and execute a regional sales strategy in partnership with REDLAB's leadership team in Toronto
• Manage the full sales cycle — from prospecting and pitching through negotiation and close — collaborating with REDLAB's creative and production teams to craft winning proposals
• Serve as a trusted advisor to clients, understanding their content needs and matching them with REDLAB's capabilities
• Provide market intelligence and feedback to leadership to inform positioning, pricing, and service offerings in the U.S.

WHAT YOU BRING

• 5+ years of sales or business development experience, ideally in production, post-production, media, advertising, or content services
• Strong, established relationships within both the marketing agency world and directly with brands
• A proven track record of closing new business and growing accounts
• A self-starter mentality — you thrive with autonomy, take initiative, and don't wait for leads to come to you
• Willingness and enthusiasm to travel regularly for events, meetings, and industry functions across Texas and the U.S.
• Deep understanding of the content production landscape, including how agencies and brands buy both short and long form work
• Working knowledge of the post-production process — you can speak credibly about VFX, color grading, and finishing, and translate creative needs into the right REDLAB services
• Exceptional communication, presentation, and negotiation skills
• Genuine passion for storytelling, production, and creative work

WHY REDLAB

• Join an award-winning post-production company with a strong creative reputation and the portfolio to back your pitch
• Ground-floor opportunity to build and lead a new market — your success shapes REDLAB's future in the U.S.
• Work with world-class creative and post-production talent
• Competitive hybrid compensation structure: base salary + commission, rewarding you directly for the business you build

\nCompany Description
REDLAB is a dynamic, award-winning post-production company headquartered in the heart of Toronto, Canada. As Canada's first digital laboratory, REDLAB has built its reputation on cutting-edge work across episodic television, feature film, and commercial projects, delivered from a state-of-the-art, Dolby Vision certified facility.
Our interdisciplinary approach brings together experts from different fields to collaborate closely with clients in a cooperative, stimulating environment that fosters creativity, diversity, and innovation. That approach has earned the trust of an enviable roster of clients — from Netflix, HBO, Apple TV+, and Prime Video to global brands like McDonald's, Toyota, American Express, and Mercedes-Benz — and active partnerships with industry organizations including the CFC, CSC, CCE, and DGC.
Now, REDLAB is expanding into the United States with the opening of our Dallas office — and we're looking for the right person to lead the charge.
Company Description
REDLAB is a dynamic, award-winning post-production company headquartered in the heart of Toronto, Canada. As Canada's first digital laboratory, REDLAB has built its reputation on cutting-edge work across episodic television, feature film, and commercial projects, delivered from a state-of-the-art, Dolby Vision certified facility.\r\n\r\nOur interdisciplinary approach brings together experts from different fields to collaborate closely with clients in a cooperative, stimulating environment that fosters creativity, diversity, and innovation. That approach has earned the trust of an enviable roster of clients — from Netflix, HBO, Apple TV+, and Prime Video to global brands like McDonald's, Toyota, American Express, and Mercedes-Benz — and active partnerships with industry organizations including the CFC, CSC, CCE, and DGC.\r\n\r\nNow, REDLAB is expanding into the United States with the opening of our Dallas office — and we're looking for the right person to lead the charge.