Quick Overview
Job Description
Automotive Business Development Manager (BDM)
Full-Time | On-Site
Scranton Motors is seeking an experienced, motivated Business Development Manager (BDM) to lead our Business Development team in Vernon, Connecticut, beginning in October 2026. This is a true management position for someone who knows how to lead people, create accountability, improve processes, and turn customer engagement into measurable dealership results.
The Business Development Manager will oversee the day-to-day performance of our Business Development Representatives while working closely with dealership Sales Management to ensure every lead and customer opportunity receives timely, professional, and consistent follow-up. For more than 70 years, Scranton Motors has been a family-owned and operated Connecticut dealership.
Our size gives us the systems, technology, resources, and opportunities of an established automotive organization while allowing us to maintain something increasingly difficult to find in the industry:
A dealership where leadership is accessible, employees are known, and individual performance makes a visible difference. We're looking for a BDM who wants to become an important part of that environment. The Business Development Manager will take ownership of the people and processes responsible for converting customer inquiries and follow-up opportunities into dealership appointments.
You'll lead the BDC team, monitor performance, coach employees, manage workflow, maintain CRM accountability, and work directly with Sales Management to continuously improve results. Team Leadership & Development
- Lead, motivate, and develop the Business Development team
- Provide ongoing coaching and performance feedback
- Conduct regular individual and team performance reviews
- Train new Business Development Representatives
- Provide continued training for existing team members
- Develop communication, appointment-setting, and customer follow-up skills
- Recognize strong performance and address performance concerns quickly
- Help create a positive, accountable, and team-oriented culture
- Participate in recruiting, interviewing, onboarding, and employee development
Handles customer phone inquiries
- Communicates with customers by phone, text, and email
- Schedules showroom appointments
- Re-engages unsold customers
- Maintains appropriate long-term customer follow-up
- Contacts customers approaching lease maturity
- Reconnects with previous and unassigned customer opportunities
- Maintains accurate customer records and notes
- Provides professional and consistent communication throughout the customer journey
The BDM will establish and maintain a results-driven environment without losing sight of the customer experience.
You'll monitor key performance indicators such as:
- Customer contact rate
- Appointment-setting rate
- Unsold customer follow-up
- CRM activity
- Individual representative performance
- Department performance and trends
CRM & Process Management
The Business Development Manager will be responsible for maintaining strong CRM discipline throughout the department.
Monitor daily CRM activity
- Ensure customer notes are accurate and complete
- Maintain accurate reporting for dealership leadership
Partner With Sales Leadership
Business Development doesn't operate independently from the showroom.
You'll work closely with Sales Management to:
- Coordinate customer appointments
- Improve the transition from initial contact to showroom visit
- Identify opportunities requiring management involvement
- Improve communication between Business Development and Sales
- Analyze customer and lead trends
- Support dealership sales objectives
- Ensure customers receive a consistent Scranton Motors experience from first contact through their dealership visit
The strongest candidate will understand that BDC success and showroom success are connected.
Previous management, supervisory, or team-lead experience
- Comfortable managing performance through measurable goals and KPIs
- Strong computer and technology skills
- Experience working with CRM or customer-management systems
- Ability to identify performance issues and coach toward improvement
- Strong customer-service mindset
- Ability to work effectively with dealership management
- Automotive BDC management experience
- Automotive dealership management or supervisory experience
- Previous experience managing internet leads and customer follow-up
- Experience with automotive CRM platforms
- Experience recruiting, onboarding, training, and developing employees
- Familiarity with dealership sales processes and performance metrics
- Experience managing appointment-setting and customer-engagement teams
Someone who knows when an employee needs coaching.
Someone who can listen to a customer interaction and immediately recognize an opportunity to improve it.
Training Is Part of the Job
The BDM will take an active role in developing the Business Development team.
That includes ongoing coaching in:
- Customer communication
- Phone skills
- Appointment setting
- CRM usage
- Customer experience
- Time management
- There's a difference between managing for a large corporation and helping lead a company where the family's name has been on the building for generations.
Great managers develop people and improve the business.
That's the kind of Business Development Manager we're looking for.
Competitive management compensation
- Performance-based earning opportunities
- Medical insurance
- Dental insurance
- Leadership development
- Ongoing professional training
- Established dealership technology and CRM resources
- Supportive dealership leadership
- More Than Managing a Department
Performance. Customer Experience.
And you'll work directly with dealership leadership to continually improve each one.
For a high-performing BDM, this position can also provide valuable exposure to broader dealership sales operations and future leadership opportunities.
We're currently accepting applications for an October 2026 start.
If you're an experienced leader who enjoys developing people, creating accountability, improving processes, and seeing your team's performance translate directly into dealership results, we'd like to meet you.
Come lead Business Development for a dealership that's been family-owned and operated since 1952—and help us build the next generation of the Scranton Motors team.
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