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Director of Sales - Senior Living | $10,000 Sign-On Bonus

All American Assisted Living at HillsboroughUnited States🇺🇸United StatesPosted Oct 6, 2026

Quick Overview

Salary
$10k/yr
Seniority
Leader
Work mode
On Site
Location
United States
Posted
10 hours ago
Business DevelopmentCRMLead GenerationOutreach

Job Description

Pay: $78,000–$85.000 Based on Experience | $10,000 Sign-On Bonus | Targeted Occupancy Bonus Plan
Job description:
Director of Sales / Director of Community Relations
We are seeking an experienced, energetic, and results-driven Director of Sales / Director of Community Relations to join our Assisted Living and Memory Care community. This is an excellent opportunity for a proven senior living sales professional who enjoys building relationships, connecting with families, developing referral partnerships, and helping prospective residents find the right senior living solution.

The ideal candidate is outgoing, highly organized, competitive, and hospitality-focused, with a strong track record of driving occupancy and converting leads into move-ins. In addition to a competitive base salary , this position includes a $10,000 sign-on bonus and a targeted occupancy bonus plan that rewards performance and community growth.

What You’ll Do
As the Director of Community Relations, you will lead the community's sales and business development efforts, including:
Drive occupancy growth through consistent sales activity, lead follow-up, tours, and relationship development
Build strong relationships with prospective residents and families throughout the decision-making process
Manage leads and the sales pipeline from initial inquiry through move-in
Conduct community tours and clearly communicate the value of our Assisted Living and Memory Care services
Develop and maintain referral relationships with hospitals, rehabilitation centers, skilled nursing facilities, physicians, elder care professionals, senior organizations, and other local referral partners
Conduct outreach and networking throughout the local market
Identify creative marketing and business development opportunities to generate new leads
Maintain consistent and timely follow-up with prospects, families, and professional referral sources
Work closely with the Executive Director and community leadership team to achieve occupancy and revenue goals
Participate in community events, marketing initiatives, and outreach activities
Maintain accurate and timely sales activity and prospect information within the community's CRM
What We’re Looking For
Proven success in sales, business development, or senior living sales
Previous Assisted Living, Memory Care, senior housing, healthcare, or related sales experience strongly preferred
Demonstrated ability to meet sales goals and grow occupancy
Strong relationship-building and networking skills
Excellent communication, presentation, and follow-up skills
Ability to connect with seniors and families during an important and often emotional decision
Creative and proactive approach to lead generation and marketing
Strong organizational skills and ability to manage multiple prospects and priorities
Hospitality-driven mindset with a commitment to exceptional customer service
Collaborative, team-oriented approach
Self-motivated and comfortable working toward measurable occupancy and sales goals

About Us
We provide Assisted Living and Memory Care services with a focus on creating a community that truly feels like home.
Our team is committed to providing excellent care, outstanding customer service, and a welcoming environment for residents and their families. The Director of Community Relations plays an important role in introducing families to our community, understanding their needs, and helping guide them through the senior living decision process.
Compensation & Benefits

  • Base Salary:
$10,000 Sign-On Bonus
Targeted Occupancy Bonus Plan
Performance-based earning opportunities
Health benefits
Paid Time Off
Additional company benefits
This is a hands-on, team-oriented sales leadership position reporting directly to the Executive Director.
If you are a motivated sales professional who enjoys building relationships, developing referral partnerships, closing sales, and seeing your efforts directly contribute to the growth of a community, we encourage you to apply.

Job Type: Full-time
Benefits:
401(k)
401(k) matching
Dental insurance
Employee assistance program
Employee discount
Health insurance
Health savings account
Life insurance
Paid time off
Retirement plan
Vision insurance
Work Location: In person

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