Intern, Marketing – Market development

The Intern is responsible for providing & managing strategic and tactical marketing (market penetration, segmentation, and effective EVE tools and launch packages) and platform/product definition for Avient's products and positioning with minimal direction required and demonstrate ability to interact and influence effectively at the managerial peer level.

Essential Duties and Responsibilities

• Drives profitable growth, gross margin targets as a percentage of sales and gross margin percentage expansion.
• Assists in leading the tracking and measuring of key market trends, competitive position, and delivery on specialization strategy.
• Assists in leading identification of new ideas and opportunities for growth.
• Generating effective sales campaigns, advertising programs and technical literature. Monitors gross margins and profitability against control standards.
• Implements the industry’s overall marketing goals. Monitors business results. Updates the Strategic Plan in conjunction with management for their industry.
• Assists in creating technical literature, advertising campaigns, definitions, specification, and performance standards. Develops, reviews and coordinates product promotion, technical presentations, and advertising through market staff and Marketing Communications.
• Attends various trade/organization functions to develop business contacts and gather market information.
• Supports and is committed to Avient's LSS improvement process. Plans strategies to ensure error-free work and conveys this attitude in the daily performance of various duties.
• Leads the development and planning of the industry approach, modeling, and marketing communication(s).
• Drives measurement and tracking activities including market size, market share, and ROI.
• Excellent written and verbal communication skills.
• Proficiency in Microsoft Office Suite, particularly Excel
• Strong analytical and problem-solving skills.
• Supports the department with all necessary project work.
• Other duties as assigned
  

Any Bachelors in any Science / engineering discipline with MBA Marketing are preferred