VP Finance Accounting Policy

Employment Status

Full-time, benefits eligible
Training isn’t just something you do, it’s a lifestyle you choose. We create premium lifting gear, apparel, and equipment that provides support, stability, and increased performance. Gymreapers represents the culture of training. As more consumers trends more towards the power of strength training - we are well positioned to disrupt this category. Gymreapers’ gear and apparel is a reflection of our customers’ identity. Our brand gives them confidence and a competitive edge to take it to the next level.

Gymreapers is seeking a highly strategic and operator-minded
Vice President of Finance to lead and scale the company’s financial function as we grow from in our next phase of growth. This role will serve as a key member of the leadership team, owning financial strategy and overall financial performance across all business channels (Amazon, DTC, Wholesale).

The VP of Finance will not only oversee FP&A and accounting, but will actively shape company strategy, drive profitability, and build the financial infrastructure required to support rapid growth, new vertical expansion, and potential capital events.

Financial Strategy & Leadership
Own the company’s financial strategy, including long-term planning and growth roadmap
Translate company vision into actionable financial plans and KPIs
Lead company-wide budgeting, forecasting, and financial planning processes
Optimize capital allocation across inventory, marketing, hiring, and real estate investments
Evaluate ROI across all major investments (marketing, product launches, expansion initiatives)
Financial Operations & Infrastructure
Oversee FP&A, accounting, and financial reporting functions
Ensure accurate, timely financial reporting and compliance
Build scalable financial systems, processes, and controls to support growth
Improve cash flow visibility and working capital management
Strategic Finance & Growth Initiatives
Evaluate expansion opportunities (new channels, partnerships, acquisitions)
Inventory & Supply Chain Finance
Optimize cash conversion cycle and inventory turns
Partner with operations to align demand planning with financial goals
Manage financial impact of freight, landed costs, and supplier decisions
Team Building & Leadership
Build and lead a high-performing finance team (FP&A, accounting, analysts)
Develop talent and establish clear performance standards
Partner cross-functionally with operations, marketing, and leadership teams
8–15+ years of experience in finance (FP&A, investment banking, private equity, or senior finance leadership)
~ Proven experience leading finance in a high-growth consumer or ecommerce business
~ Strong financial modeling and analytical capabilities
~ Deep understanding of unit economics, contribution margin, and cash flow dynamics
~ Experience in $20M–$200M+ consumer brands or ecommerce businesses
Background in founder-led or private equity-backed companies
Experience with inventory-heavy and multi-channel businesses (Amazon/DTC/Wholesale)
Familiarity with BI tools and financial systems implementation
Strategic Thinking:
Ability to connect financials to long-term business strategy
Makes data-driven decisions while using high judgment
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national or ethnic origin, disability, as well as any other characteristic protected by federal, provincial, or local law.