Brand Ambassador Internship

TJ Sheehan Distributing seeks a Brand Ambassador Intern to support beer and beverage brand awareness across Central and Upstate NY. Working closely with sales and marketing, you'll assist with in-store promotions, tasting events, and point-of-sale displays, ensuring products are properly merchandised and represented. Responsibilities include engaging consumers, sharing product knowledge, gathering feedback, and supporting social and local marketing initiatives. Ideal for students or early-career candidates looking to learn the beverage distribution business in a family-owned, team-oriented environment with exposure to sales and brand building.

Responsibilities

• Support in-store and on-premise sampling, promotions, and events for beer and beverage brands
• Assist sales and marketing teams with merchandising and point-of-sale displays
• Engage consumers, share product knowledge, and represent partner brands professionally
• Gather customer and retailer feedback to share with sales and marketing leadership
• Track basic event metrics such as samples, engagement, and feedback notes
• Help coordinate and set up promotional materials at retailers, bars, and restaurants
• Collaborate with team members to maintain brand standards across accounts
• Observe and learn beverage distribution, sales, and brand-building processes

Required Skills

• Event promotion support
• Merchandising and retail display
• Customer engagement
• Basic sales support
• Brand representation
• Point-of-sale materials setup
• Time management
• Verbal communication
• Basic reporting and feedback collection
• Safe product handling for beverages