Quick Overview
Job Description
Restaurant Associates
Position Title: MARKETING DIRECTOR OF CORPORATE DINING
Reports To: Globsl Vice President of Operations
Bonus eligibility
Become part of Restaurant Associates, the industry's leading provider of dining and event catering for some of the nation's most prestigious museums, performing arts centers and corporations! The
Marketing Director of Corporate Dining is a key member of the Compass team with responsibility for leading the onsite marketing activities and partnering with operations to grow engagement and enthusiasm for our activities.
We are looking for an outgoing marketing expert who is passionate about building a branded approach that supports programs and strategy, crafting a collaborative culture and ultimately shaping our marketing, communications and promotional strategy. The role is multifaceted with oversight of strategic marketing initiatives that drive customer engagement and delight to actively supporting operational delivery.
The role will lead marketing initiative development and implementation in all North American locations and collaborate closely with a range of other internal sectors including Wolfgang Puck, Union Square Events, Canteen and Eurest. Additional liaison will be required to share and collaborate with marketing and operations teams in all global regions where we provide food services to accounts. The role will be based in NYC and is a full-time and 5-day, on-site position.
Partners with operations, Compass marketing resources, account marketing resources, to deliver a marketing strategy that aligns with business and marketing goals, builds our program and drives client/guest engagement
Drives development and directs results-oriented marketing planning across NAM locations in line with agreed annual marketing plans
Develops success metrics and reporting mechanisms for marketing plans and initiatives
Directs implementation of core marketing programs including but not limited to promotional initiatives, food service design strategies and communications
Develops and directs retail partnerships and merchandising strategies as well as implementation to grow engagement including, but not limited to, external restaurant partnerships
Stays appraised of food service and associated trends and characteristics of core customer groups, presents at least quarterly on important consumer and workplace trends and makes frequent recommendations on initiatives and changes
Oversees communications strategy and implementation in partnership with account stakeholders
Creates and develops strategic relationships with key internal (culinary, dieticians, operations), client groups and external groups and partners
Leads all aspects of agencies and design resources as appropriate to support program implementation
Builds marketing programs and promotions that build culture and enhance client positioning within the marketplace
Actively supports client reporting through monthly, quarterly and annual business reviews to tell the story of the partnership, initiatives and outcomes
Bachelor's degree required with a major in marketing, advertising or related field
Minimum seven years marketing management experience required
Proven track record of directing and tracking marketing programs that build engagement and sales
A strategic thinker and highly organized with ability to prepare and manage budgets
Restaurant, fast casual or food marketing experience a plus
Strong project management skills and ability to multi-task
Self-starter with outstanding leadership and planning skills
Budget management experience required
Must be willing to travel as needed
Ability to balance business priorities with best practices and implementation methodologies
Proficient in the use of Windows based office software including but not limited to Microsoft Office, Word, Excel, PowerPoint and Outlook
Restaurant Associates is a member of Compass Group USA
Compass Group is an equal opportunity employer.
At Compass, we are committed to treating all Applicants and Associates fairly based on their abilities, achievements, and experience without regard to race, national origin, sex, age, disability, veteran status, sexual orientation, gender identity, or any other classification protected by law.
We will consider for employment all qualified applicants, including those with a criminal history (including relevant driving history), in a manner consistent with all applicable federal, state, and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance, the San Francisco Fair Chance Ordinance, and the New York Fair Chance Act. Medical
Dental
Life Insurance/ AD
Disability Insurance
Retirement Plan
Holiday Time Off (varies by site/state)
Employee Assistance Program
Flexible Spending Accounts (FSAs)
Applications are accepted on an ongoing basis.
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