Full-Time Business Operations Analyst (m/f/d)

We are a leading global digital publisher of individualized content and games. Through quizzes, articles, and Instant Games, we have reached more than 500 million people worldwide and built a community of over 120 million Facebook fans, with content available in more than 40 languages.

Behind this success is a creative, international team that combines family-friendly feel-good content with self-developed technology and a data-driven publishing approach. Together, we create entertaining digital experiences with one clear mission: to make people smile :)

Do you love turning data into actionable insights and using automation and AI to drive business growth?
Join us as a Business Operations Analyst (m/f/d) in Cologne!

We offer a flexible hybrid working setup and value in-person collaboration. We'd love for you to join us at our Cologne office once a week to connect and collaborate with the team.

Your Tasks

• Data Analysis & Business Intelligence: Analyze operational and marketing data, identify opportunities, and develop dashboards and reports to support business decisions.
• Process & Data Automation: Build and maintain automated workflows, data pipelines, and system integrations to streamline processes and improve efficiency.
• AI, MCP & Agentic Automation: Explore and implement AI-powered solutions, including MCP integrations and AI agents, to automate workflows and improve operational efficiency.
• Internal Systems & Tool Ownership: Take ownership of internal tools and systems, ensuring their reliability, continuous improvement, and alignment with operational needs.
• Organic User Acquisition & Funneling: Optimize organic user acquisition through Facebook fan pages and improve user funnels to increase traffic, engagement, and conversions.
• User Monetization: Analyze user behavior and demographics to optimize monetization strategies, drive revenue growth, and maximize profitability.
• Facebook Performance Marketing: Contribute to the planning and optimization of Facebook advertising campaigns, including performance analysis, creative strategies, and budget allocation.
• Cost Reporting: Monitor and analyze operational costs, prepare reports, and identify opportunities to improve cost efficiency.

Qualifications & Experience

✔ Degree in business informatics, data science, economics, engineering, or a comparable quantitative field (or equivalent practical experience).

✔ Experience in operations, business analysis, data analysis, or marketing analytics, ideally in digital media, gaming, or performance marketing.

✔ Proven experience building dashboards and automated reports that support strategic business decisions.

✔ Hands-on experience automating processes using APIs and no-code/low-code tools.

✔ Practical experience managing Meta advertising campaigns, including budgeting and performance analysis.

✔ Strong communication skills and experience presenting data insights and recommendations to senior management.

✔ Fluency in English; German is a plus.

Technical Skills

✔ SQL & Data Warehousing: Experience with ETL processes, data pipelines, and Google BigQuery.

✔ Programming & Scripting: Proficiency in Google Apps Script (JavaScript); Python is a plus.

✔ API Integration: Good understanding of REST APIs and familiarity with integrations involving the Meta Graph API, Trello API, or OpenAI API.

✔ Automation Tools: Experience with n8n, Zapier, Supermetrics, or similar platforms.

✔ Ad Platforms: Strong practical knowledge of Meta Ads Manager.

✔ Reporting & Visualization: Advanced Google Sheets skills and experience with Google Data Studio, Google Slides, or similar tools.

✔ AI & Agentic Automation: Practical experience with LLM APIs (e.g., OpenAI or Anthropic APIs), AI-powered workflows, and agent-building tools. Familiarity with prompt engineering, AI solution evaluation, and MCP servers and clients.

• Flexible working hours
• Cozy office spaces with relaxation and gaming areas, snacks, drinks, and ergonomic equipment
• An international team with colleagues from over 30 countries and English as our company language
• Initiatives and resources to support your well-being and mental health
• Annual training budget for courses, seminars, and workshops
• Regular team activities, including summer and Christmas parties as well as other team events
• Option for monthly reimbursement of internet costs
• Access to the Corporate Benefits platform for exclusive vouchers and discounts
• Deutschlandticket as a job ticket or alternative mobility support

Inclusion

At social sweethearts, we are committed to fostering a diverse, inclusive, and discrimination-free workplace. We welcome all applicants regardless of age, gender, background, religion, sexual orientation, gender identity, disability, or any other protected characteristic. What matters to us is how you contribute to our team!

If you have a disability, chronic condition, or are neurodivergent and require accommodations to support you during the application process (e.g., assistive tools, additional time, or other adjustments), please feel free to reach out to us. We want to ensure that every candidate has an equal opportunity to thrive.