Quick overview
Job description
The Editorial Content & Creative team defines how FARFETCH speaks to the world by bridging the gap between high-fashion storytelling and sharp commercial impact.
As our Social Media Writer, you will be the voice behind our most visible customer touchpoints. You’ll write punchy, high-impact social copy for Instagram and TikTok, decode commercial briefs, create paid media campaigns and craft editorial content.
You’ll bring previous fashion writing experience and commercial awareness, ideally within an online retail environment. Experience writing in US English is an advantage.
WHAT YOU'LL DO
- Write smart, elevated captions for Instagram and TikTok, turning around reactive and trend-led social copy at speed.
- Pitch and write editorial-led posts that people save and share.
- Create commercial content for brands, from advertising banners to branded emails and social captions, taking into consideration each brand’s personality while protecting the FARFETCH tone of voice.
- Write trend-based editorial emails and push notifications.
- Collaborate with the paid media team to write and edit content for paid social, google ads and growth partner marketing campaigns.
- Serve as a guardian of the FARFETCH tone of voice.
- Partner with designers and the wider business to translate brief requirements into polished, engaging copy.
WHO YOU ARE
- You’ll have a portfolio of fashion or social writing, a strong knowledge of fashion and culture and be up to date with Instagram and TikTok.
- Have 3 years digital writing experience in fashion retail, luxury e-commerce or a fast-paced creative agency.
- You can flex between commercial content and inspiring editorial.
- Able to self-edit when needed, with an excellent grasp of spelling and grammar.
REWARDS & BENEFITS
- Employee Pension Scheme
- Flexible Benefits Program
- Health Insurance & Critical Illness cover
- Flexible work environment (3 days a week in office, 2 days WFH)
EQUAL OPPORTUNITIES STATEMENT & SCAM DISCLAIMER
- EQUAL OPPORTUNITIES STATEMENT- Farfetch is an equal opportunities employer ensuring that all applicants are treated equally and fairly throughout our recruitment process. We are determined that no applicant experiences discrimination on the basis of sex, race, ethnicity, religion or belief, disability, age, gender identity, ancestry, sexual orientation, veteran status, marriage and civil partnership, pregnancy and maternity, or any other basis prohibited by applicable law.
- SCAM DISCLAIMER- It has come to our attention that there may be fraudulent activities involving individuals or organizations falsely claiming to represent Farfetch in order to attract candidates to a SCAM. Please be aware that Farfetch does not conduct recruitment processes through messaging apps or any unofficial communication channels, other than our official careers website. Additionally, Farfetch will never ask candidates for any form of payment during the recruitment process.
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