Content Writer & SEO Specialist/B2B employer services/remote

Our client, a leader in financial services, is seeking a contract Content Writer-SEO specialist. This is a 100% remote role. Contract duration: 18 weeks
Target rate: $42.48/hr w2
Description:
Position Overview:
We are looking for a highly skilled Content Writer & SEO Specialist (Contractor) to support our digital marketing efforts in the employer services sector. This remote role is ideal for a creative and analytical writer who thrives in a fast-paced environment and has a passion for SEO, digital content, and B2B HR solutions.

As part of the Digital Marketing team, you will write and optimize high-performing content that supports Employer Services (EES)-a leader in HR, payroll, and compliance solutions for employers. You will work with stakeholders to research topics, develop SEO strategies, and create thought leadership content that positions our brand as an industry authority.

Key Responsibilities

SEO Research & Strategy
o Conduct keyword research to identify and prioritize content opportunities.
o Apply SEO best practices to new and existing digital content (blog posts, landing pages, etc.).
o Track SEO performance metrics and make data-driven recommendations for improvements.

Content Writing & Management
o Create engaging and educational blog posts focused on employer services products (e.g., WOTC, ACA
Reporting, I-9, Payroll Tax, Verification Fulfillment).
o Draft, edit, and refine website content for clarity, accuracy, and performance.
o Leverage AI content tools to support faster creation with oversight and final human review.

Collaboration & Optimization
o Collaborate with product and compliance teams to ensure content accuracy and consistency.
o Optimize copy to align with the voice and tone of the Experian brand.
o Participate in content audits and contribute to content calendar planning.

Requirements

Proven experience as a content writer or SEO specialist in a B2B setting.
Strong knowledge of SEO tools (e.g., Google Analytics, SEMrush, Ahrefs).
Experience with AI writing platforms (e.g., ChatGPT, Jasper, Surfer SEO).
Excellent command of English with exceptional writing, editing, and proofreading skills.
Familiarity with HR, payroll, or compliance topics is a strong plus.
Comfortable working independently in a contractor role.

Preferred Qualifications

Prior experience writing for employer services, HR tech, or tax compliance audiences.
Understanding of Employer Services product areas such as WOTC, ACA, and I-9 Management.
Strong portfolio of SEO-optimized, educational blog or website content.