Founding Marketing Lead

Pace is an AI operations partner for the world's leading insurers. We combine the speed of AI agents with expert review by our insurance operations team to automate insurance tasks. Almost $400bn per year is spent on outsourcing in financial services outsourcing every year. We’re here to change that working side-by-side with some of the largest companies in the world.

Role

We’re looking for someone to drive product success by being the bridge between product development, sales, and customers. As a founding member of the team, you'll lead multiple marketing motions from 0 to 1 and beyond.

What this looks like:

• Market Research: Identifying target audiences, analyzing competitors, and understanding customer pain points.

• Positioning & Messaging: Crafting our story, value proposition, and core messages for each product and feature.

• GTM Strategy: Planning and executing launches for new products and features.

• Sales Enablement: Creating tools (presentations, demos, case studies) to help sales teams sell effectively.

• Content Creation: Developing blogs, videos, website copy, and other materials that highlight product benefits.

• Cross-Functional Collaboration: Working closely with Product, Sales, Engineering, and Marketing teams.

Your background

• 3–5+ years of experience in brand or product marketing, ideally at a fast-moving startup or creative agency.

• Exceptional communication skills and ability to work quickly, manage multiple projects, and adapt to changing priorities.

• Strong collaboration skills - you love working closely with creative and technical partners.

• A deep sense of ownership and pride in your work.

Bonus:

• Experience in creating web, digital, print, motion, and presentation assets

Team characteristics

The Pace team has a couple of defining characteristics:

Integrity: The most important thing is working with good people who want to have a massive impact on the world. Our team genuinely wants to do the best work of their careers and know it'll take 5–10 years of focus to deliver.

Ambition: The ambition for this company is not just a good vertical AI business but a $100bn+ outcome across vertical services. We're looking for people that rise to that level of ambition. Oftentimes this means they want to be the best at what they do, become leaders at scale, or one day start their own company. Pace will be the best place to learn, deliver impact, and advance your path to do something great.

Compensation & Benefits

• Competitive base salary + meaningful early-stage equity

• Full medical, dental, and vision coverage

• Unlimited PTO

At Pace, we're building a talent-dense team where teammates grow into leaders. This might mean growing into a world-class IC, owning a function, or leading teams. Whichever your path, we want to support you to grow at Pace and beyond for the long-term.

We're a <40 person team based in-person across New York and London and are lucky to be perfectly positioned with leading customers and top investors to make a real impact on one of the largest industries in the world.