Associate Product Manager

Associate Product Manager - Contract - Orlando, FL/Hybrid - $50.00 - $61.70/hr

The final salary or hourly wage, as applicable, paid to each candidate/applicant for this position is ultimately dependent on a variety of factors, including, but not limited to, the candidate's/applicant's qualifications, skills, and level of experience as well as the geographical location of the position.

Applicants must be legally authorized to work in the United States. Sponsorship not available.

Our client is seeking a Associate Product Manager in Orlando, FL

Role Description

Product Management & Strategy
Support the product vision and roadmap for digital messaging platforms and capabilities across Experiences.
Champion the Guest communication experience by advocating for clear, helpful, and personalized messaging throughout the vacation lifecycle.
Gather and document business requirements, user stories, acceptance criteria, and success metrics for new messaging features and enhancements.
Collaborate with Product Managers, Engineering, UX, and Business stakeholders to prioritize backlog items and deliver high-value solutions.
Participate in Agile ceremonies, including sprint planning, backlog refinement, daily standups, and retrospectives.
Guest Communication Experience
Help define and optimize digital messaging experiences across:
Mobile App Notifications
Push Notifications
SMS Messaging
Email Communications
In-App Messages
Operational Communications
Ensure messaging experiences are customer-centric, timely, relevant, and aligned with brand standards.
Support initiatives focused on personalization, segmentation, targeting, and communication effectiveness.
Evaluate Guest feedback, operational needs, and business objectives to identify messaging improvement opportunities.
Platform Operations & Delivery
Assist with the execution and maintenance of messaging platform capabilities and configurations.
Partner with Engineering teams to support feature implementation, integration testing, and deployment readiness.
Monitor platform performance, delivery success rates, and messaging health metrics.
Help troubleshoot communication delivery issues and partner with technical teams to resolve operational concerns.
Support release readiness activities and post-launch validation.
Analytics & Optimization
Analyze messaging performance metrics including:
Open Rates
Click Through Rates
Delivery Rates
Engagement Metrics
Conversion Metrics
Guest Satisfaction Indicators
Support A/B testing initiatives to improve effectiveness and Guest engagement.
Leverage data and insights to recommend enhancements to messaging strategies and platform capabilities.
Develop reports and presentations that communicate performance trends and recommendations to stakeholders.
Stakeholder & Partner Management
Build strong relationships with stakeholders across Theme Operations, Marketing, Guest Experience, Customer Care, and Technology teams.
Support communication planning and prioritization activities across multiple business initiatives.
Help coordinate requirements, timelines, risks, and dependencies among cross-functional teams.
Prepare executive-ready documentation, presentations, and status updates.
Key Success Measures
Improved Guest engagement across messaging channels.
Increased message delivery reliability and effectiveness.
Successful delivery of messaging platform enhancements.
Positive stakeholder satisfaction and partnership outcomes.
Measurable improvements in communication relevance, personalization, and Guest experience.
Operational excellence during high-volume and business-critical communication events.

Skills & Requirements

2-4 years of experience in Product Management, Digital Marketing Technology, Guest Communications, CRM, Messaging Platforms, or related fields.
Experience working with digital communication channels including email, SMS, push notifications, mobile messaging, or customer engagement platforms.
Understanding of customer lifecycle communications and personalized digital experiences.
Experience translating business requirements into user stories and functional requirements.
Familiarity with Agile methodologies and tools such as Jira and Confluence.
Strong analytical and problem-solving skills with the ability to leverage data to inform decisions.
Excellent written and verbal communication skills.
Ability to manage multiple priorities in a fast-paced environment.
Strong collaboration and stakeholder management skills.
Experience working with content management, marketing technology, CRM, or messaging platforms.
Bachelor's or 13 years experience
Experience with messaging platforms such as Twilio, Salesforce Marketing Cloud, Adobe Journey Optimizer, Braze, Airship, Sinch, or similar solutions.
Experience supporting mobile app communication experiences.
Knowledge of customer journey orchestration and personalization strategies.
Familiarity with push notification and SMS delivery ecosystems.
Understanding of theme travel, hospitality or guest experience industries.
Experience with experimentation and A/B testing methodologies.
Knowledge of digital accessibility and communication best practices.

Benefits/Other Compensation

This position is a contract/temporary role where Hays offers you the opportunity to enroll in full medical benefits, dental benefits, vision benefits, 401K and Life Insurance ($20,000 benefit).

Why Hays?

You will be working with a professional recruiter who has intimate knowledge of the industry and market trends. Your Hays recruiter will lead you through a thorough screening process in order to understand your skills, experience, needs, and drivers. You will also get support on resume writing, interview tips, and career planning, so when there's a position you really want, you're fully prepared to get it.

Nervous about an upcoming interview? Unsure how to write a new resume?

Visit the Hays Career Advice section to learn top tips to help you stand out from the crowd when job hunting.

Hays is committed to building a thriving culture of diversity that embraces people with different backgrounds, perspectives, and experiences. We believe that the more inclusive we are, the better we serve our candidates, clients, and employees. We are an equal employment opportunity employer, and we comply with all applicable laws prohibiting discrimination based on race, color, creed, sex (including pregnancy, sexual orientation, or gender identity), age, national origin or ancestry, physical or mental disability, veteran status, marital status, genetic information, HIV-positive status, as well as any other characteristic protected by federal, state, or local law. One of Hays' guiding principles is 'do the right thing'.
We also believe that actions speak louder than words.
In that regard, we train our staff on ensuring inclusivity throughout the entire recruitment process and counsel our clients on these principles. If you have any questions about Hays or any of our processes, please contact us.

In accordance with applicable federal, state, and local law protecting qualified individuals with known disabilities, Hays will attempt to reasonably accommodate those individuals unless doing so would create an undue hardship on the company. Any qualified applicant or consultant with a disability who requires an accommodation in order to perform the essential functions of the job should call or text .

Drug testing may be required; please contact a recruiter for more information.

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