Marketing Specialist in Sterling, VA - Full Time

Job Description
Job Description
Job Title: Marketing Specialist – Brand Partnerships
Position Classification:
Exempt
Department:
Marketing
Reports To:
Vice President of Marketing
Salary-$75,000-$85000
Location-
Sterling, VA
Job Summary
We are seeking a Marketing Specialist to support brand marketing initiatives with a primary focus on a large-scale endurance sports partnership activation (March–October 2026). This role blends strategic brand marketing support with hands-on partnership execution and requires serving as a brand ambassador across all consumer and partner touchpoints. The position involves significant travel during peak event season to ensure strong on-site brand presence and flawless execution.

Key Responsibilities
Serve as a brand ambassador at endurance sports events and with key partnership stakeholders
Develop and execute marketing copy for partnership communications, event collateral, email campaigns, and internal updates
Support day-to-day marketing operations, including project coordination, asset management, and administrative tasks requiring marketing judgment
Build and maintain strong relationships with partners to maximize collaboration and activation effectiveness
Coordinate on-site brand presence at events, including expo booth management, athlete sampling, and VIP experiences
Liaise with event organizers to ensure all contractual deliverables are met with brand excellence
Track activation metrics and compile performance insights to inform partnership strategy
Support broader marketing initiatives and cross-functional projects as needed
Qualifications
3–5 years of marketing experience with a strong understanding of brand strategy and positioning
Agency experience preferred, with comfort working from briefs and collaborating across creative teams
Strong copywriting skills across multiple formats (email, collateral, social, internal communications)
Excellent project management skills with strong attention to detail and deadlines
Professional, relationship-driven communicator who represents the brand effectively
Ability to travel extensively during peak season (15+ event weekends, March–October)
Experience in athletic, endurance, or wellness marketing strongly preferred
Bonus: Background in food & beverage or hospitality marketing
Benefits
Medical insurance
Dental insurance
Vision insurance
401(k)
Disability insurance
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