Marketing Director (Director)

Job Description
Description
We're Future, a global leader in specialist media. Our 3,000+ employees power more than 200 trusted brands, helping millions of people discover expert content that informs, inspires, and drives action. Through our websites, magazines, events, newsletters, podcasts, and social channels, we connect passionate audiences with the topics they care about most.
Your daily work involves building a proprietary measurement ecosystem tailored to modern data infrastructures. You will work closely with our sales teams and external agency partners. You will consult directly with brands to clearly define their success metrics. By translating complex data into accessible narratives, you will showcase true business growth.

What You'll Do
You will report into the VP, Commercial Product and Go To Market
Serve as the definitive technical voice for client and agency management, translating complex attribution frameworks into clear, high-impact business value.
Treat measurement capabilities as a core commercial asset; partner with Sales to transform data insights into packaged media solutions that scale.

Sales Enablement & Decision Tree Design: Co-develop structured decision trees, FAQs, and frameworks to guide Sales and Sales Enablement teams on mapping the right measurement solutions to specific client goals.

Vendor & Commercial Governance: Manage the technical onboarding, benchmarking and financial efficiency of third-party measurement vendors to ensure contract costs directly fuel revenue growth.

Technical Methodologies & Data Science
Causal Experimentation: Guide the data science design, execution, and evaluation of advanced incrementality testing, establishing scientific rigor via Geo-lifts, split-market holdouts, and randomized controlled trials.

MMM Data Architecture: Systematically map and pipeline complex media exposure data to cleanly ingest into global agency holding companies and corporate Marketing Mix Models.

Close the Product Loop: Funnel behavioral, network, and creative insights directly back to Product Management to inform future core builds (acting as a key stakeholder for initiatives like the Product Manager Atelier).

Scale Multi-Product Frameworks: Design and execute sophisticated measurement for performance tools (e.g., Future Optic, Helix) while expanding capabilities across social, audio/podcasts, and lower-funnel iterations.
Oversee the 3-year migration from third-party dependencies to an in-house, full-stack ecosystem powered by first-party pixels, predictive models, and custom testing frameworks.

Experience
: 4+ years in Marketing Science, Ad Analytics, or Attribution within a digital publisher, advanced measurement vendor, or quantitative media agency.
Deep understanding of major agency holding companies, their workflows, operational RACI matrix configurations, and media-planning vocabulary.
Strong practical knowledge of MTA, Geo-testing, and MMM, alongside platform attribution algorithms (Meta, Google, DV360) and modern Data Clean Rooms.

Client-Facing Impact
: 2+ years presenting complex data methodologies directly to brands and agencies, with a proven ability to turn technical frameworks into clear, commercial stories.

Technical Stack
: Proficiency in SQL and data visualization tools. Hands-on experience with Python or R for custom statistical analysis is highly preferred. Bachelor’s degree in a quantitative field (Economics, Statistics, Data Science, etc.). A Master’s or PhD in Econometrics or Applied Statistics is a strong plus. Uncapped leave, because we trust you to manage your workload and time
When we hit our targets, enjoy a share of our profits with a bonus
Internal job family level Commercial 3
This is a hybrid role from our New York office, working three days from the office and two from home.

Diversity and Inclusion
Diversity is central to who we are. We believe different perspectives spark new ideas, fuel creativity, and drive innovation. That's why we're committed to building an inclusive workplace where everyone feels valued, respected, and empowered to succeed.