Virtual Digital Marketing Director

Job Description
The Marketing Manager plays a crucial role in driving lead generation through effective campaign management and strategic brand initiatives. This position operates as an individual contributor, however there are 2-3 employees that will assist with administrative functions, focusing on data-driven marketing efforts using tools such as Google Analytics, GoHighLevel, and Call Rail. We also have external companies contracted for the creative pieces - TV, Google and Social ad creation, etc.

The role requires occasional local travel / event attendance and emphasizes collaboration to optimize marketing performance and achieve business goals.

Manage and execute marketing campaigns targeting lead generation
Conduct market research to identify customer insights and trends
Develop and implement brand strategies to enhance market presence
Create compelling content aligned with marketing objectives
Oversee marketing budget and ensure efficient resource allocation
Analyze performance metrics and adjust campaigns for optimal results
Leverage digital marketing channels including SEO/SEM to drive traffic
Plan and coordinate marketing events to support brand engagement
5+ years of experience in marketing management
\Join a team with a 25+ year track record in roofing, siding, and windows at Red River, a family-owned and operated business that stands as the biggest roofing, siding, and window company in the state. it’s about a tradition of excellence, community trust, and breaking the mold of your typical roofer.

Join a team with a 25+ year track record in roofing, siding, and windows at Red River, a family-owned and operated business that stands as the biggest roofing, siding, and window company in the state. it’s about a tradition of excellence, community trust, and breaking the mold of your typical roofer.