Area Sales Manager

Job Description
Sahlen Packing Co. is seeking a driven Sales Manager to help lead regional execution, strengthen distributor partnerships, and turn strategy into results.

Establish performance expectations with distributors and broker partners, ensuring alignment on goals, standards, and accountability
Hold distributors and brokers accountable through structured reviews, KPIs, scorecards, and consistent field engagement
Proactively identify performance gaps, root causes, and corrective actions, escalating issues when appropriate
Drive distribution gains, promotional execution, pricing compliance, and merchandising standards across the region
Maintain a regular, documented field presence including market visits, store audits, ride-alongs, and customer meetings
Partner closely with national accounts, marketing, and internal stakeholders to ensure strong local execution of company initiatives
Analyze sales performance, trends, pricing, and competitive activity to identify risks and growth opportunities
Serve as a visible regional ambassador for the Sahlen brand with customers, distributors, brokers, and industry partners
Distributors and brokers clearly understand expectations, priorities, and performance standards
The region consistently delivers against volume, distribution, profitability, and merchandising goals
Leadership has clear visibility into regional performance, challenges, and opportunities through structured reporting and communication
Bachelor’s degree preferred (Business, Marketing, or related field)
~3+ years of progressive sales experience in CPG, foodservice, or protein/meat categories
~ Demonstrated success managing distributors, brokers, or regional sales territories
~ Strong analytical skills with the ability to interpret data and turn insights into action
~ Highly organized with strong planning, prioritization, and follow-through skills
~ Comfortable delivering direct feedback, managing performance, and driving change
~ Self-motivated professional who operates with urgency, accountability, and minimal supervision
~ Willingness to travel extensively within the assigned region
~ Proficiency in Microsoft Excel, PowerPoint, and CRM tools (experience with syndicated or distributor data a plus)
Mileage reimbursement for business travel
~Comprehensive health and dental insurance coverage
\nCompany Description
Sahlen Packing Co. is a family-owned business founded in 1869 in Buffalo, New York.

We are dedicated to offering customers the freshest and highest quality meat products. Over the years, we have expanded our state-of-the-art processing facility to meet customer demands and now offer our premium meat products in over 25 states. As we celebrate over 150 years of doing business, we continue to prioritize providing our customers with the finest products available. Sahlen's is actively engaged in the Western New York Community. Sahlen Packing Co. is a family-owned business founded in 1869 in Buffalo, New York.

We are dedicated to offering customers the freshest and highest quality meat products. Over the years, we have expanded our state-of-the-art processing facility to meet customer demands and now offer our premium meat products in over 25 states. As we celebrate over 150 years of doing business, we continue to prioritize providing our customers with the finest products available. Sahlen's is actively engaged in the Western New York Community.