Senior Product Marketing Manager

About the Role

A construction technology company is looking for a Senior Product Marketing Manager to build and lead product marketing across multiple regions. You will help shape how construction businesses discover, evaluate, and adopt the company's products.

What You'll Do

• Own positioning and messaging across customer segments, buyer personas, and markets.

• Build the product marketing function, including its strategy, playbook, and operating practices.

• Lead go-to-market planning and execution for product, partner, and feature launches.

• Develop sales enablement resources such as competitive guides, one-pagers, ROI tools, and demo scripts, and coach teams on active deals.

• Partner with Product, Sales, Customer Success, and Marketing leaders to improve product discovery and adoption.

• Design AI-enabled workflows for competitive monitoring, customer research, content creation, and sales enablement.

• Lead positioning and messaging for a website rebuild.

• Turn customer interviews, win/loss findings, and market signals into actionable insights.

• Develop customer evidence and advocacy for references, case studies, and events.

• Advise regional marketing managers on messaging and positioning.

What We're Looking For

• Five to eight years of B2B SaaS product marketing experience, including marketing to established, process-heavy industries.

• Experience building a product marketing function from the ground up and managing work across multiple regions.

• Experience owning product marketing for SaaS businesses serving large organizations with fast-paced sales cycles, and contributing within both established and developing teams.

• Ability to work independently and adapt in an evolving environment.

• Construction technology, property technology, or related industry experience is beneficial.

• Familiarity with construction platforms such as Procore or Autodesk Construction Cloud, AI/ML tools, CRM platforms, and marketing automation.

• Must be authorized to work in the United States without visa sponsorship.

Compensation & Benefits

Base salary: $130,000 to $160,000 annually. Visa sponsorship is not available.

Location

Remote within the United States, with Austin, Texas as the primary location.