Wholesale Wine and Spirits Sales Representative

Southern Glazer's Wine & Spirits seeks a Combo Sales Consultant to grow wholesale wine and spirits sales across on- and off-premise accounts. In this role, you will manage a territory, build trusted relationships with retailers and restaurants, and execute brand programs that drive volume, visibility, and profitability. Responsibilities include prospecting new accounts, presenting portfolio solutions, analyzing sales data, and negotiating placements and pricing within company guidelines. You'll collaborate with supplier and operations teams, maintain accurate CRM records, and uphold responsible selling standards while meeting or exceeding sales goals.

Responsibilities

• Manage and grow a defined portfolio of on- and off-premise accounts
• Prospect and secure new wholesale customers within assigned territory
• Present wine and spirits portfolio solutions tailored to customer needs
• Execute brand programs, promotions, and merchandising standards
• Analyze sales reports to identify trends and growth opportunities
• Negotiate product placements and pricing within company guidelines
• Maintain accurate CRM records, call reports, and sales forecasts
• Partner with suppliers and internal teams on programming and execution
• Ensure compliance with alcohol regulations and responsible selling practices
• Meet or exceed sales volume, revenue, and distribution goals

Required Skills

• Territory sales management
• B2
• B account management
• Consultative selling
• Negotiation
• Sales forecasting and reporting
• CRM software (e.g., Salesforce)
• Microsoft Excel and Power
• Point
• Merchandising and in-store execution
• Data analysis and trend identification
• Knowledge of wine and spirits portfolio