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Director, Narrative Strategy

AscensionSaint Louis🇺🇸United States

Quick overview

SeniorityLeader
Work modeRemote
LocationSaint Louis, United States
ComplianceContent StrategyCopywriting

Job description

  • Location: Remote
  • Facility: Ascension
  • Department: Marketing
  • Eligible for an annual bonus incentive
  • Establish best practices for prompt design, narrative engineering, content governance, and human review processes.
  • Continuously refine AI models, prompts, guardrails, evaluation criteria, and governance processes to improve narrative quality and consistency.
  • Coach team members in narrative strategy, AI-enabled workflows, and emerging content technologies.
  • Partner with Legal, Compliance, Clinical, and Communications teams to ensure AI-assisted content meets regulatory, clinical, accessibility, and brand requirements.
  • Help shape enterprise communication strategies that strengthen trust, engagement, and personalized experiences across every touchpoint.

Licensure / Certification / Registration:

  • Required Credential(s):
    • None Required.

Education:

  • High School diploma equivalency with 5 years of applicable cumulative job specific experience required, with 2 of those years being in leadership/management OR Associate's degree/Bachelor's degree with 3 years of applicable cumulative job specific experience required, with 2 of those years being in leadership/management. 

Additional Preferences:

  • Bachelor's degree in Communications, Journalism, English, Marketing, Advertising, Creative Writing, Digital Media, or a related field preferred. Equivalent experience considered.
  • 8+ years of experience in content strategy, narrative development, brand storytelling, copywriting, communications, or creative leadership.
  • Demonstrated experience leading teams responsible for enterprise messaging, content strategy, or brand voice.
  • Experience developing AI-assisted content workflows, prompt strategies, editorial governance, or content operations strongly preferred.
  • Experience managing cross-functional creative initiatives within complex organizations.
  • Healthcare experience preferred. Experience in highly regulated industries such as healthcare, financial services, insurance, pharmaceuticals, or consumer brands is highly desirable.

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