Digital Marketing Program Strategist

Job Description
Job Description
Digital Marketing Program Strategist
–
Raleigh
, NC
Our client delivers localized digital marketing experiences through innovative technology and a local-first approach. Our client’s Multi-Location Experience (MLX) Platform creates, deploys, and provides the data needed to manage profitable, localized marketing at scale. Our client is passionate about driving measurable results, leveraging data-driven insights, and staying ahead of industry trends. This permanent position is in Raleigh, NC
, and the company honors a hybrid schedule
.

The company offers a competitive salary, profit sharing
, and an excellent benefits package. No visa situations for these opportunities
. The
Digital Marketing Program Strategist is responsible for developing, executing, and optimizing multi-channel marketing strategies to drive growth, engagement, and ROI for clients. This role requires a combination of creative thinking, analytical skills, and in-depth knowledge of digital marketing platforms and trends.

As a key member of the Customer Experience team, you will collaborate closely with internal stakeholders and clients to ensure strategies align with business goals and deliver measurable success. Key Responsibilities
Solutions Architecture Understanding & Technical Storytelling:
Gain a deep understanding of the client’s product architecture, technical capabilities, and integration points. Translate complex technical features into clear, concise, and benefit-oriented language for various audiences (technical and non-technical).

Act as a subject matter expert, supporting sales calls, client presentations, and industry events by strongly articulating the technical value and solutions our products provide.

Strategy Development

Design and implement comprehensive digital marketing strategies across channels, including paid media, SEO, content marketing, and social media.

Campaign
Management:
Oversee the execution, performance tracking, and optimization of campaigns to ensure maximum ROI and goal achievement.

Data
Analysis:
Leverage analytics tools to monitor KPIs, generate insights,