FCS - Digital Marketing & B2B Tradeshow Specialist

Electrical Connectors, Fluid Connectors, Robotics and Textile. We strive for innovation and excellence and are market leaders in many industrial segments. Stäubli guarantees high quality, reliability, and performance - our strong basis for the trusted partnership with our customers worldwide. Stäubli's Fluid Connectors Division is seeking a highly motivated
Digital Marketing and B2B Tradeshow Specialist to join our North American Marketing team.

This is a hands-on role focused on executing digital marketing campaigns, managing lead generation activities, coordinating technical trade shows and customer events, and improving marketing performance through data and analytics. Working closely with regional sales teams and global marketing colleagues, you will play a critical role in generating demand, supporting customer engagement, and delivering measurable business impact.

Marketing Manager – FCS, North America
Digital Marketing & Lead Generation
Execute integrated marketing campaigns across digital channels including LinkedIn, Google Ads, email marketing, websites, and marketing automation platforms. Create and manage marketing assets such as landing pages, digital advertisements, email campaigns, social media content, videos, and website updates. Monitor campaign performance and continuously optimize results through data analysis and testing. Support lead generation initiatives that contribute directly to pipeline growth.

Collaborate with sales teams to improve lead management and customer engagement processes. Events, Trade Shows & Customer Engagement
Hands-on planning and execution of industry trade shows, customer events, roadshows, and regional marketing programs. Hands-on management of event logistics including booth preparation, vendor coordination, promotional materials, shipping, registrations, and onsite support. Track and report event performance and return on investment. Support internal sales meetings, training events, and business conferences.

Marketing Operations & Analytics
Manage campaigns within CRM and marketing automation platforms. Support marketing reporting, dashboard development, and performance analysis. Assist with marketing budgets, purchase orders, and project administration. Assist with creation, implementation, and distribution of sales tools, collateral, and customer-facing resources. Support platforms such as Showpad and other sales enablement tools. Adheres to all safety, quality and environmental standards.

Bachelor's degree in Marketing, Business, Communications, or a related field.
~3+ years of experience in digital marketing, event marketing, or related marketing roles.
~ Proven experience coordinating B2B tradeshows from planning to post-event follow up.
~ Experience executing marketing campaigns across digital channels.
~ Excellent project management and organizational abilities.
~ Adheres to all safety, quality and environmental standards
~ Must have a valid passport and be willing to travel domestically and internationally up to 30%.

Experience in B2B, industrial, manufacturing, engineering, or technical marketing
Experience with CRM and marketing automation platforms. Understanding of SEO, SEM, digital advertising, and lead generation best practices. Spanish language proficiency.

Experience with these platforms is beneficial but not required

CRM platforms (Aurea or similar)
Eloqua Marketing Automation
Adobe Creative Suite
Adobe Experience Manager
SAP
Microsoft Excel and Power BI
Periods sitting at a desk and working on a computer
Dexterity and accuracy as needed to operate equipment
Willingness to travel as required both domestically and internationally (up to 30%)
This position will report to the Duncan, SC office with flexible (hybrid) schedule after completion of 90-day training program.
#Stäubli Corporation is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.