Digital Marketing (PPC & Ads)

Immediate need for a talented Digital Marketing (PPC & Ads). This is a 12+ Months Contract opportunity with long-term potential and is located in Menlo Park, CA (Hybrid). Please review the job description below and contact me ASAP if you are interested.
Job ID:26-27794

Pay Range: $55 - $60/hour. Employee benefits include, but are not limited to, health insurance (medical, dental, vision), 401(k) plan, and paid sick leave (depending on work location).

Key Responsibilities:

• Assist in building, monitoring, and optimizing paid campaigns across Google Ads, Facebook/Instagram Ads, LinkedIn Ads, and other platforms.
• Monitor daily ad performance and identify areas for improvement.
• Use data from various ad platforms to assess campaign effectiveness.
• Adjust bidding strategies, placements, and audience targeting to improve conversion rates and cost-per-response (CPR).
• Collaborate with the Growth Marketing team to develop engaging ad copy/creatives.
• Conduct keyword research for search campaigns.
• Build and refine audience targeting strategies for social and display ads.
• Generate performance reports and provide insights on trends, wins, and areas for optimization.
• Stay up to date with paid media trends, platform updates, and best practices.

Key Requirements and Technology Experience:

• 1-2 years of experience in digital marketing, PPC or CPC advertising.
• Basic understanding of Paid Search, Paid Social, and Display advertising channels
• Hands-on experience in at least one of the following channels: Paid Social (LinkedIn, Reddit, or Meta) or Paid Search (Google or Bing).
• Strong analytical skills with the ability to interpret data, identify trends, and recommend optimizations.
• Advanced skills in Excel or Google Sheets for reporting & analysis (Experience with BI tools is a plus)
• Passionate attention for detail
• A self-starter attitude that is eager to learn and master the world of Digital Marketing.
• Excellent communication and presentation skills.
• Ability to manage and prioritize multiple tasks and complete on time.

Our client is a leading IT Industry and we are currently interviewing to fill this and other similar contract positions. If you are interested in this position, please apply online for immediate consideration.

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