SEO/SEM Marketing Manager

Job Description
Job Description
Mark Sweeney Buick GMC is seeking an experienced SEO/SEM Marketing Manager to lead and optimize our digital marketing efforts. This role is ideal for a results-driven professional who is passionate about driving online visibility, improving search engine rankings, and managing paid search campaigns to support our automotive dealership's growth in Cincinnati, OH. Responsibilities
Develop, implement, and manage SEO and SEM strategies to increase organic traffic and improve search engine rankings.

Conduct keyword research and competitive analysis to identify growth opportunities. Optimize website content, landing pages, and paid search copy for search engine marketing. Manage and optimize Google Ads campaigns, including display and retargeting efforts. Monitor, analyze, and report on performance metrics to measure the effectiveness of campaigns and identify areas for improvement. Collaborate with creative, sales, and technical teams to enhance digital marketing initiatives. Stay up-to-date with the latest trends, tools, and best practices in SEO and SEM.

Requirements
Proven experience managing SEO and SEM campaigns with measurable results. Strong understanding of Google Analytics, Google Ads, and other digital marketing tools. Experience with website optimization and content management systems. Excellent analytical skills with the ability to interpret data and make data-driven decisions. Strong communication and project management skills. Knowledge of the automotive industry is a plus. Bachelor’s degree in Marketing, Communications, or a related field preferred. Benefits
Competitive compensation package.

Opportunities for professional growth and development. Supportive and dynamic work environment. Employee discounts on vehicle purchases and services. Comprehensive health and wellness benefits.

About the Company
Mark Sweeney Buick GMC is a trusted automotive dealership located in Cincinnati, OH, dedicated to providing exceptional customer service and quality vehicles. We pride ourselves on our community involvement and commitment to excellence, creating a welcoming environment for both customers and employees alike. Join our team and become part of a company that values innovation, teamwork, and integrity.
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