Quick Overview
Job Description
Cast AI is an automation platform that operates cloud-native and AI infrastructure at scale. By embedding autonomous decision-making directly into Kubernetes and cloud environments, Cast AI continuously optimizes performance, reliability, and efficiency in production. Cast AI replaces tickets, alerts, and manual tuning with continuous automation that adapts infrastructure as conditions change. Efficiency and cost savings follow naturally from that automation. Over 2,100 companies already rely on Cast AI, including Akamai, BMW, Cisco, FICO, HuggingFace, NielsenIQ, Swisscom, and TGS.
We're headquartered in Miami, but our impact is international. We take a global and intentional approach to diversity. In January 2026, we achieved unicorn status with a strategic investment from Pacific Alliance Ventures, the corporate venture arm of Shinsegae Group (a $50+ billion Korean conglomerate). About the role
We are looking for a VP Marketing to turn Cast AI's product leadership and market momentum into durable, measurable growth. This is the company's senior global marketing leadership role.
You will own global marketing strategy, organization, budget, agency investment, and operating model. You will lead an existing international team across Product
Marketing, Demand Generation, Digital, Content, Field and Partner Marketing, Customer Marketing, Lifecycle, and Marketing Operations, developing the structure and capabilities required for our next stage. You will connect market and customer understanding with clear positioning, focused demand creation, sales activation, product adoption, and measurable revenue outcomes.
You will report directly to the CEO working closely with Product, Sales, Customer Success, Revenue Operations, and regional leaders.
Requirements: ● Significant B2B technology marketing leadership experience in a high-growth SaaS, cloud infrastructure, developer tools, data, AI, or enterprise software company.
● A record of building or transforming global marketing organizations and developing excellent functional leaders.
● Direct accountability for qualified pipeline, customer acquisition, revenue contribution, and marketing efficiency.
● Depth across both Product Marketing and Demand Generation, with the judgment to connect category, ICP, narrative, content, channels, lifecycle, and sales activation.
● Experience marketing complex technical products to practitioners, technical leaders, economic buyers, and enterprise buying committees.
● Experience operating across North America, Europe, and additional international markets with strong regional Sales and Field Marketing partnerships.
● Strong financial and operating discipline, including budget ownership, forecasting, prioritization, agency management, and performance reviews.
● Fluency with modern B2B marketing and revenue systems and the ability to distinguish useful measurement from dashboard activity.
● Evidence of using AI and automation to improve marketing quality, speed, personalization, or insight.
● Fluent English, written and spoken.
You start with customers and business outcomes, not channels, campaigns, or organizational boundaries.
● You know when the data is strong, when it is incomplete, and what decision can still be made.
● You hire and develop excellent people, give them meaningful ownership, and hold a high performance bar.
● Partner with Product Management on launches, adoption, customer discovery, market feedback, and the path from emerging products to repeatable go-to-market motions.
Build a predictable demand and pipeline engine
● Own the global portfolio of demand programs and the marketing contribution to qualified pipeline, customer acquisition, expansion, and revenue.
● Determine the right mix of digital, organic, lifecycle, field, partner, customer, product-assisted, and account-based programs based on customer behavior and segment economics.
● Partner with BDR and Sales leadership on acceptance criteria, routing, follow-up, enablement, and feedback so that demand becomes productive sales activity.
● Give regional teams the autonomy to respond to local markets while operating within one global strategy and
Set the marketing operating model, budget, organizational design, planning cadence, and performance standards.
● Decide where CAST AI should build internal capability and where agencies, contractors, technology, or media provide effective leverage.
● Create an accountable customer journey
● Build a shared view of the journey from initial interest through product evaluation, opportunity, customer, expansion, and advocacy.
● Establish trusted performance definitions and reporting in partnership with Revenue Operations and Sales Operations.
● Create a continuous learning loop across customer research, product usage, win/loss analysis, campaign performance, Sales, Product, and Customer Success.
Build an AI-native marketing organization
● Use AI and automation to improve research, content quality, personalization, signal interpretation, campaign execution, and team productivity.
● Treat technology as operating leverage, not as a substitute for strategy, customer understanding, or measurable outcomes.
CAST AI has one clearly understood global marketing strategy connected to company and product priorities.
● Product Marketing provides usable ICPs, positioning, messaging, and enablement for Demand Generation, BDRs, Sales, Product, partners, and regional teams.
● The demand portfolio is focused on the programs and audiences most likely to create qualified pipeline and customers.
● Leadership has a reliable view of marketing investment, demand, qualified opportunities, pipeline, customers, and revenue.
● Marketing, Sales, Product, Customer Success, and Revenue Operations operate through an effective cadence with explicit ownership and closed feedback loops.
● The marketing organization has clear roles, strong leaders, high standards, and the right mix of internal capability and external support.
Join a fast-growing company at the forefront of cloud-native automation and Kubernetes technology. Enjoy a flexible, remote-first global environment. Competitive executive compensation and equity. The opportunity to lead global marketing for a category-defining infrastructure company at a major inflection point. Direct partnership with founders, executives, Product, Sales, and a global team of cloud and AI infrastructure experts. Learning budget for your professional and personal growth. Team-building budget and company events to connect with your colleagues.
Equipment budget to ensure you have everything you need. Working session focused on marketing strategy, organization, and operating approach.
● We value diverse experiences and perspectives and are committed to building an inclusive global team.
- Please note that Cast AI does not provide any form of visa sponsorship/work permit.
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