Digital Marketing Assistant

Job Title: Digital Marketing Assistant
Location: Blackburn, Lancashire
Salary: £26,913 - £28,329

About Graham & Brown Holdings

Welcome to Graham & Brown Holdings – a family of companies; founded in 1946 we are a proud British, fourth-generation family of companies. For 80 years, we’ve been inspiring people to think differently about their homes through creativity, craftsmanship, and innovation.

Across both Graham & Brown and G&B Home Living our vision is simple: to design our future, and our mission is clear: to help our customers create loving homes.

Job Purpose

We’re looking for a proactive, curious and commercially minded Digital Marketing Assistant to join our high-performing, fast-paced team. This is a fantastic opportunity to build your digital marketing expertise, work with exciting global brands and get hands-on experience across some of the world’s biggest advertising platforms.

You’ll work across Google, Meta, Pinterest, Amazon and more, helping us reach new audiences, improve campaign performance and drive growth across our websites, GrahamBrown.com and NoTwoHouses.com.

And you won’t just be working with established platforms. You’ll have the opportunity to explore emerging advertising channels, experiment with AI and discover new ways to make our marketing smarter, more efficient and more effective.

What Our Digital Marketing Assistant Role Looks Like…

Working closely with our Digital Marketing Controller and SEO Manager, you’ll help bring our digital content to life and improve our visibility across search engines and AI platforms. This will include:

· Uploading and formatting blogs and website content, adding images, internal links and metadata to ensure everything looks great and is ready to publish.

· Carrying out keyword research to identify relevant search terms, emerging trends and new content opportunities across Google and AI search platforms, using tools such as SEMrush and Google Analytics.

· Monitoring competitor websites, content and search performance to identify opportunities for Graham & Brown and No Two Houses to grow their online presence.

· Helping us understand how our brands appear across AI-powered search platforms, identifying opportunities to increase brand visibility, mentions and citations, and supporting the creation of content that performs well in AI search.

· Identifying areas to improve efficiency on Google for GrahamBrown.com and NoTwoHouses.com

· Optimising and growing our performance on Meta and Pinterest

· Executing Amazon advertising activities

· Identifying and setting up new advertising platforms such as Reddit, Chat GPT, Mirakl Ads

· Supporting in reporting against KPIs for each channel and implementing optimisations accordingly

· Working alongside the Digital Marketing, Trade and Brand teams to ensure messaging aligns with our central Trade and Communications plan across all channels.

What We’re Looking For…

· Some previous experience in a digital marketing or digital marketing administration role

· An understanding of Google Analytics and advertising across Google, Meta and Pinterest.

· Strong numerical skills and confidence working with data, reports and KPIs.

· Good Excel skills, or experience working with data tools such as Databricks.

· Excellent organisational skills, with the ability to manage competing priorities and work at pace.

· Strong communication skills and a collaborative approach to working with different teams.

· A commercial mindset and an understanding of how digital marketing contributes to business performance.

· The flexibility to adapt as trading needs and priorities evolve.

· Experience using AI tools and large language models (LLMs), such as ChatGPT, Claude or Genie.

What We Offer You

We believe in rewarding our team for their hard work and dedication. Here’s what you’ll get when you join:

• Your birthday off—because you deserve to celebrate in style!
• Flexible working – we believe in work life balance
• Hybrid working - option to work remotely for 20% of the week.
• A fantastic discount of up to 60% - perfect for giving your home a makeover.
• A generous pension scheme (totalling 10%) - because your future matters.
• Free parking and access to company vehicles for business needs.
• Regular social events hosted by our Fun Squad - because we know how to work hard and play hard.
• Access to Cycle2Work and Electric Car Salary Sacrifice Schemes
• Wellbeing resources including access to an Employee Assistance Programme
• Genuine opportunities for growth and development in a collaborative and supportive culture

Equal Opportunities

We’re committed to giving everyone a fair chance. We welcome applications from people of all backgrounds and make employment decisions based on skills, experience and suitability for the role.