Digital Marketing Manager

Job Description
Job Description
Description:
Join Our Team as a Digital Marketing Manager
We're seeking an innovative, data-driven, and highly organized Digital Marketing Manager to help grow our brand presence and drive engagement across digital channels. This role is ideal for someone passionate about digital marketing, content creation, social media management, analytics, and brand stewardship.

The successful candidate will be responsible for planning, executing, and optimizing digital marketing strategies that strengthen our brand, generate business opportunities, and improve client engagement across online, social, digital signage, and streaming platforms. Depending on the qualifications and experience of the selected candidate, this position may include supervisory responsibility for the marketing team.

Location

Based in Muscatine, Iowa, or with the ability to work from the Muscatine, Iowa office 3 days per week.

What You'll Do
Manage and optimize digital marketing channels and campaigns
Enhance website performance through SEO and content optimization
Create and distribute engaging content across social media, blogs, podcasts, and video platforms
Monitor campaign performance and ROI through analytics tools
Support brand consistency across all digital touchpoints
Develop targeted marketing strategies including retargeting and geofencing campaigns
Serve as a champion of the organization's brand and reputation
May supervisor marketing staff, providing direction, coaching and performance feedback.

Requirements

Bachelor's degree in Marketing, Communications, Business, Digital Media, or related field
10+ years of digital marketing experience
Expertise in SEO, social media management, email marketing, analytics, and digital advertising
Experience creating and managing content across multiple platforms
Strong analytical and communication skills
Financial services experience is preferred
Preferred Experience &/or Certifications:
Google Analytics &/or Google Ads certifications
Digital Marketing Certifications (AMA or DMI)
Experience leading projects, agencies, vendors, or teams.