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Recently postedFull timeMarketing

Marketing Specialist I

First Financial Federal Credit Union of MarylandSparks Glencoe, Maryland🇺🇸United States

Quick overview

SeniorityMid Senior
Employment typeFull Time
Work modeOn Site
LocationSparks Glencoe, Maryland, United States
Adobe Creative SuiteCopywritingDigital MarketingEmail MarketingMarketing Automation

Job description

Execute creative marketing campaigns across digital, print, social media and other channels to build brand awareness, engage members and support member acquisition. Develop and edit content, select campaign audiences using data platforms, coordinate campaign implementation with vendors and internal teams, and track campaign performance. This is an in-office position with potential hybrid scheduling after a probationary period.

Responsibilities

  • Write, manage and implement press releases and supporting media content, including radio scripts.
  • Create and coordinate monthly, quarterly and annual digital, print, web and in-branch communications.
  • Research and select campaign audiences using data warehouse tools and strategic marketing goals.
  • Execute direct mail, digital and print campaigns through marketing automation platforms.
  • Coordinate creative development with agencies and vendors and ensure brand consistency and compliance review.
  • Manage project schedules and deadlines while supporting Business Development and Youth Outreach campaigns.

Required Skills

  • Social media content development
  • Copywriting and editing
  • Email marketing
  • Digital marketing automation
  • Data warehouse research and reporting
  • Campaign performance analysis
  • Online banking analytics and targeting
  • Content management systems
  • Adobe Creative Suite
  • Event management

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