Digital Strategist

Description
We are looking for a Digital Strategist to support digital communications and content execution for a legal organization in Minneapolis, Minnesota. This Long-term Contract position focuses on maintaining web content, shaping clear and compelling messaging, and strengthening the organization's presence across digital channels. The ideal candidate brings a strong grasp of website organization, social media content development, and branded asset coordination, along with strong writing skills for digital audiences.

Responsibilities

Manage and update website content to keep pages accurate, organized, and aligned with the overall digital experience. Structure online information in a way that supports clear navigation, logical page relationships, and effective content tagging. Create written content for digital platforms, including website copy, email messaging, and audience-focused campaign materials. Develop and refine LinkedIn posts that reflect brand standards and engage targeted audiences. Adapt branded social media templates using design tools such as Visme to produce consistent visuals.

Coordinate the selection, formatting, and placement of image files to support web pages and social media content. Collaborate with internal stakeholders to ensure digital materials are timely, compliant, and aligned with communication goals. Requirements
Proven experience managing digital content for websites, including page updates, content organization, and metadata or tagging practices. Hands-on background in digital strategy and content development within a services or corporate environment. Strong copywriting skills with the ability to write effective web, email, and social media content.

Experience creating or editing LinkedIn content for a branded business presence. Familiarity with visual content tools, including the ability to work within branded templates such as Visme. Comfort working with digital image assets, including file handling and placement across online channels. Excellent attention to detail and the ability to maintain consistency across multiple forms of digital communication. Innovation starts with people.

Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go.

Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
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