Director of Sales

About AppJaxx
AppJaxx is a fast-growing marketing agency helping marketing agencies, franchisors, business brokers, and B2B service providers scale through LinkedIn lead generation, appointment-setting systems, and automated CRM processes. We combine data, technology, and strategy to deliver predictable growth for our clients. As we expand, we’re seeking a
Director of Sales to lead our sales strategy, strengthen our pipeline systems, and drive consistent revenue growth.

Position Overview
The Director of Sales will oversee all sales operations, build and optimize sales processes, and ensure strong collaboration between sales, marketing, and client delivery. This role is critical in scaling our sales infrastructure, improving performance, and maintaining a high-quality client acquisition experience. The ideal candidate is a strategic, data-driven leader who can translate growth goals into clear sales systems, strong team performance, and measurable results.

Key Responsibilities
Lead and optimize the full sales cycle to drive predictable and scalable revenue growth. Build, refine, and implement sales processes, systems, and playbooks to improve efficiency and conversion rates. Collaborate closely with Marketing and Client Delivery to ensure pipeline alignment and smooth handoffs. Track and analyze key sales metrics to improve forecasting, productivity, and overall performance. Establish and maintain sales SOPs to ensure consistency, accountability, and high execution standards.

Manage sales hiring needs, onboarding, training, and performance management. Work with leadership to set sales targets, define strategy, and support company-wide growth goals. Foster a culture of ownership, communication, and continuous improvement within the sales team.