Senior Manager, Product Marketing

Apply now: Senior Manager, Global Product Marketing, Remote. Start date is ASAP for this 6+ Month Contract position.

Job Title

Senior Manager, Global Product Marketing
Location-Type:
Remote
Start Date:
ASAP (approximately 2 weeks from offer due to onboarding)
Duration:
Contract, 6+ months
Compensation Range:
$75-80/hr
Benefits:
Eligible for Health, Dental, Vision, and 401K
Visa Sponsorship:
Not eligible for visa sponsorship
Job Description:
The client is seeking an experienced Senior Manager, Global Product Marketing to step in as a player-coach and provide immediate strategic direction, campaign assessment, and team leadership for a global team of five marketing specialists during a transitional period.

Job Summary
Audit and assess the current state of active campaigns by region, audience, channel, and performance to identify where time and budget are being allocated appropriately. Lead and coach a team of five global marketing specialists, providing day-to-day direction on copy, creative, channel strategy, and campaign priorities. Build and maintain a centralized project and campaign tracker to establish visibility into team workload, priorities, and deliverables.

Develop and present executive-facing recommendations for deploying the remaining annual budget, with a focus on a backend paid advertising push. Partner with the central marketing operations team to move campaigns into execution and ensure accountability for follow-through. Monitor pipeline metrics, product adoption, launch performance, and sales-enablement results to inform ongoing recommendations. Support year-end campaign execution and contribute to early planning for the upcoming sales kickoff cycle.

Minimum Requirements

8-10 years of B2B marketing experience at a management level, with a strong foundation in campaign management and pipeline generation. At least 1-2 years of direct people-management experience, including the ability to delegate, coach, and hold team members accountable. Demonstrated transformational experience, having assessed and refocused a team or body of work with measurable, articulable impact. Deep B2B campaign expertise, including ABM strategy, funnel mechanics, and sales enablement, with the ability to speak core B2B terminology fluently.

Strong executive communication skills, with the ability to synthesize complex information and deliver clear, actionable recommendations. Global or regional campaign management experience. Comfort operating within large and highly matrixed organizations. Proven ability to build structure, establish tracking processes, and drive accountability across a distributed team. Experience commissioning or overseeing paid media campaigns and strategically deploying large marketing budgets.

Preferred Qualifications

Experience in healthcare, health tech, SaaS, life sciences, pharma, med device, or publishing industries.
Familiarity with competitor organizations such as Elsevier, Wiley, EBSCO, or Sage.
Familiarity with marketing platforms such as Marketo, Demandbase, Salesforce, or Seismic.
Experience with analytics tools such as Power BI, Domo, or Microsoft Fabric.
Familiarity with AI marketing tools such as Gemini or Copilot.