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Senior Social Strategist

BarkleyOKRPKansas City🇺🇸United States

Why this role stands out

This hybrid role offers you the exciting opportunity to shape client social strategies, leveraging audience insights and cultural intelligence to drive impactful business outcomes. You'll thrive as a trusted advisor, influencing creative development and collaborating with integrated teams, making this a fantastic chance to advance your strategic expertise. Apply today to join a dynamic agency environment where your contributions will be highly valued.

Quick overview

SeniorityMid Senior

Work modeHybrid

LocationKansas City, United States

Diversity & InclusionSchedulingTikTokYouTube

Job description

Senior Social Strategists own day-to-day social strategy development for assigned clients. They transform audience insights, cultural intelligence, social listening findings, platform expertise, and performance data into actionable strategies that drive business outcomes.

They are responsible for shaping content ecosystems, creator strategies, channel approaches, community building efforts, and social-first campaign recommendations. Senior Social Strategists are trusted advisors to clients and internal teams and play a significant role in influencing creative development and integrated planning.

Key Responsibilities

Develop social strategies, POVs, and artifacts for assigned clients and initiatives
Develop social-first, creator-led, and community-driven strategic recommendations
Translate social intelligence into content, platform, and campaign approaches
Build channel strategies, audience frameworks, and content ecosystems
Provide social input into integrated planning processes
Shape creative briefs and provide strategic direction throughout concept development
Supports QA, scheduling and publishing of content as well as community management and RTMs
Partner with other teams, departments to identify optimization opportunities and measure impact
Present recommendations and strategic findings to clients and internal teams
Mentor junior team members and elevate team capabilities

Qualifications

4-6 years of relevant social, communications, strategy, or agency experience
Experience developing social strategies and content ecosystems for brands
Strong understanding of creator marketing, audience behavior, and social intelligence
Expertise across TikTok, Meta, YouTube, Reddit, Pinterest and emerging social/digital trends
Strong storytelling, presentation, and workshop facilitation skills
Ability to influence cross-functional teams and client decisions

BarkleyOKRP’s Commitment to Diversity, Equity, Inclusion + Belonging

At BarkleyOKRP, DEI+B drives work that matters. We believe people and creativity are made of the same substance, and when every perspective is valued, the impact is stronger. We build belonging as a business strategy, power inclusive creativity that delivers measurable results, and hold ourselves accountable as a B Corp committed to progress over performative intent. When people are valued, the work carries greater impact.