Remote Senior Marketing Manager

We are currently looking for a Senior Lifecycle Marketing Manager in the United States. This role is a high-impact growth marketing position focused on designing, executing, and optimizing lifecycle programs that drive engagement, conversion, retention, and long-term revenue growth. You will own dynamic, always-on marketing initiatives that deliver personalized experiences across onsite placements, automated email journeys, and targeted member communications.

Operating at the intersection of marketing, data, experimentation, and product, you will identify high-value opportunities across the customer lifecycle and turn them into scalable systems and campaigns. This is a hands-on, execution-heavy role that requires both strategic thinking and deep operational involvement in tools, data, and campaign performance.

The role is ideal for a marketer who thrives in both analytical depth and creative problem-solving, with a strong interest in building systems that continuously improve performance.
\Own and optimize always-on lifecycle marketing programs across onsite placements, automated email campaigns, order flows, and targeted member experiences. Identify high-impact growth opportunities through segmentation, behavioral analysis, experimentation, and lifecycle performance insights.

Design and scale experimentation frameworks across messaging, targeting, offers, timing, and channel strategies to improve conversion and retention. Build and refine scalable lifecycle systems, workflows, and operational processes to improve efficiency and marketing effectiveness. Partner with Product, Analytics, Engineering, and Marketing teams to influence lifecycle strategy, prioritization, and roadmap decisions. Leverage AI tools and automation to enhance targeting, accelerate analysis, optimize creative testing, and improve decision-making.

Develop, refine, and adapt direct-response marketing copy using performance data and AI-assisted workflows. Translate complex data insights and experiment results into actionable recommendations that drive business growth.
7+ years of experience in lifecycle marketing, growth marketing, CRM, retention, or performance-driven marketing roles. Proven experience managing multi-channel lifecycle programs, including email, onsite placements, automated journeys, and conversion funnels.

Strong hands-on marketer with the ability to execute directly in tools, platforms, and campaign systems without heavy reliance on support teams. Strong analytical skills with the ability to translate data and testing outcomes into clear business decisions. High fluency with marketing automation platforms, analytics tools, and AI-enabled workflows. Experience using AI tools to improve marketing efficiency, experimentation speed, and campaign performance. Strong direct-response marketing instincts and ability to optimize messaging for conversion.

Nice to have: experience in fintech, investing, or subscription-based financial services, plus mentoring or coaching experience. Opportunity to work in a high-growth, mission-driven environment focused on financial education and empowerment. Exposure to advanced lifecycle marketing systems, AI-driven tools, and data-rich decision-making environments. Strong cross-functional partnership with product, analytics, and engineering teams. Opportunity to build and scale high-impact marketing systems that directly drive revenue growth.

Flexible, modern work environment supporting autonomy and ownership.
\We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. The final decision and next steps (interviews, assessments) are managed by their internal team.

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