Marketing Coordinator (Contractor)

SP6 is seeking an Email Marketing Specialist to own our B2B email program from strategy to results. You will be the voice of SP6 in the inbox, turning email into a reliable engine for pipeline and customer engagement. This role is for a hands-on email marketer who is ready to take ownership: planning campaigns, building automated nurture programs, managing our lists and deliverability, and proving impact with data. You will work directly with leadership and sales, and you will help shape how we reach the security, risk, compliance, and IT leaders responsible for how their organizations use AI.

Strategy and planning
~ Take ownership of the email marketing function, partnering with leadership to set goals tied to demand generation and pipeline.
~ Build and maintain the email marketing calendar, aligning sends with product launches, events, webinars, and sales priorities.
~ Develop segmentation and cadence strategies for prospects, customers, and partners.

Plan, build, and send campaigns to client and prospect audiences, including newsletters, promotional sends, event invitations, and product announcements.
~ Coordinate with content creators across the company, and project manage the flow of content into the email program.
~ Write and edit email copy and subject lines that speak to security, risk, and compliance leaders, turning complex AI governance and security topics into clear, practical messages.
~ Run QA on every send, including content, links, PDFs, rendering across devices, and personalization fields.

Lists, data, and deliverability
~ Build targeted prospect lists using Salesforce and ZoomInfo, and manage list growth strategies.
~ Manage the contact database, including segmentation, data hygiene, suppression, and unsubscribes.
~ Protect sender reputation and inbox placement by monitoring bounces, spam complaints, and authentication (SPF, DKIM, DMARC).

Run A/B tests on subject lines, content, calls to action, and send times, and apply the results.
~ Own weekly reporting on campaign KPIs, including open, click, conversion, and unsubscribe rates, against best practices and historical performance.
~ Report monthly and quarterly on email's contribution to leads, pipeline, and revenue.
~ 2+ years of hands-on email marketing experience.
~ Proven experience in email campaign creation and execution for technical or regulated B2B buyers, such as security, risk, compliance, and IT leaders.
~ Experience running email campaigns from planning through execution and reporting, and a desire to own the full program.
~ AI governance, risk, and compliance; AI security; AI system resiliency; security operations (SIEM); and cyber risk and compliance.
~ Hands-on experience with HubSpot or a similar marketing automation platform, such as Marketo or Pardot.
~ Comfort with data: you track KPIs, run tests, and turn results into recommendations.
~ Clear, concise writing and strong attention to detail.

Experience and knowledge with any of the following software products is a plus

~ Splunk
~ Microsoft (Sentinel SIEM product)
~ Google SecOps
~ IBM QRadar
~ GRC (Governance, Risk, & Compliance) solutions
AI use made Secure, Compliant, Resilient
AI Governance, AI Security, and AI Systems Resiliency.

AI Governance, Risk & Compliance Services
# Establishing and enhancing controls around the safe use of AI via Subject Matter Experts on leading industry frameworks including ISO 42001, NIST AI RMF, and CSA AI Control Matrix.
# Evaluating organizations’ adherence to these standards, whether that be for self-monitoring of controls to mitigate risk or adherence to regulatory requirements including the EU AI Act, various state insurance regulation tied to the NAIC Model Bulletin, and other statutory requirements.
~ AI Security
# Hands-on implementation (tooling, training, technical controls) to operationalize organizational standards.
# This technical tool advisement and configuration work becomes both the connective tissue to policy as well as the assurance of risk mitigation, from monitoring AI usage (both sanctioned and shadow) and configuring network, endpoint, DLP, SIEM, and other tools with practical defensive security measures.
~ AI System Resiliency
# Ensuring that systems or services that are AI-led are behaving as expected, providing an uninterrupted and seamless user experience.
# This practice area also assists clients with managing and reducing unnecessary AI token spend.

These services co-exist with legacy expertise and services from SP6 in the Security Operations (SIEM), as the SIEM is an organization’s primary tool for security detection and analysis; as well as our existing Cyber Compliance expertise in Cyber Risk & Compliance (CRC) services. Quarterly Bonus plan
~ Long-term incentive bonus plan also known as a company stock plan
~100% employer-paid health insurance (Gold rated plan)
~28 days annual paid time off (4 weeks Paid Time Off + Holidays)
~ Drive Customer Success, Iteratively and Often
#