Sales Consultant
Why This Role Stands Out
This hybrid role offers significant earning potential with a competitive commission structure and the chance to build lasting client relationships within a highly desirable market. You'll thrive here if you possess a consultative sales approach, whether from automotive or luxury hospitality backgrounds, and are eager to represent a prestigious brand while enjoying flexibility in your work. Apply today to join a hospitality-focused team dedicated to exceptional experiences for both clients and employees.
Quick Overview
Job Description
Description
Redwood City, CA | Land Rover | Jaguar | Luxury brand | Automotive experience preferred | Hospitality experience welcome | Sales experience welcome | Peninsula | Bay Area | Silicon Valley | Veterans encouraged to apply | $72,000 - $150,000+ OTE
IS THIS YOU?
- You're a relationship-first sales professional who earns trust through preparation, honest guidance, and consistent follow-through -- guests feel genuinely served, not sold to
- You have automotive sales experience -- or come from luxury hospitality, financial services, technology, or another consultative background -- and you're ready to represent a brand that Peninsula buyers choose deliberately
- You want to build a long-term book of business in one of the Bay Area's most affluent and loyalty-driven markets, where the right consultant earns clients who come back for every vehicle and send their network
Swickard Auto Group is a hospitality company that happens to sell and service cars. We believe the best guest experiences start with the best employee experiences. That's why we've grown to 40+ rooftops across the West Coast, Alaska, and Hawaii while maintaining a culture built on one simple idea: do right by people, every time.
Land Rover Redwood City serves a loyal, high-net-worth ownership community at the heart of the Peninsula corridor -- one of the most affluent and brand-conscious automotive markets in the Bay Area. Land Rover buyers here choose the brand for its capability, its heritage, and the ownership experience -- and they return to the consultants who match that standard with genuine knowledge, honest guidance, and a hospitality-first approach. Automotive experience preferred, but the right background from luxury hospitality, technology, or financial services transfers directly to this buyer profile.
WHAT YOU'LL DO
- Welcome guests with genuine curiosity and warmth -- understanding what they want before presenting what we have
- Guide guests through Land Rover's lineup with growing product knowledge and confidence -- connecting capability, design, and technology to what matters most to each buyer
- Present vehicles and conduct test drives that bring the Land Rover ownership experience to life
- Build and maintain a guest pipeline through consistent, disciplined follow-up and CRM use
- Collaborate with finance and management to deliver a transparent, pressure-free purchase experience
- Meet monthly targets while maintaining strong guest satisfaction scores
- Stay current on Land Rover's full lineup, technology features, and growing electrified offerings
- Represent Land Rover Redwood City and Swickard's hospitality standard in every guest interaction
- Automotive sales experience preferred -- candidates from luxury hospitality, financial services, technology, and high-end retail with strong consultative sales backgrounds are encouraged to apply
- Genuine enthusiasm for the Land Rover brand -- capability, heritage, and design are real talking points with Peninsula buyers and the best consultants believe in them
- Relationship-first approach -- you listen before you present and earn trust before you ask for the sale
- Polished, professional presence -- Redwood City's Land Rover buyers are discerning and expect a consultant who matches their standard
- Self-motivated with a consistent track record of follow-through and results
- Comfortable with CRM tools and digital communication -- or quick to learn them
- Valid driver's license with a clean driving record
WHAT WE OFFER
•
OTE of $72,000 - $150,000+ annually
- Paid Land Rover brand and product training from day one
- Medical, dental, and vision insurance
- Life insurance and supplemental coverage options
- Paid time off and paid holidays
- Clear career path -- strong Sales Consultants grow into finance, management, and leadership roles at Swickard
- Employee vehicle purchase and service discounts
- The Peninsula corridor is one of the most loyalty-driven luxury automotive markets in the Bay Area -- Land Rover buyers here are community-connected, and the consultant who earns their trust earns referrals that build a book of business without starting from zero every month
- A high-net-worth buyer base that responds to consultants who know the product, respect their time, and follow through -- the skills that drive earnings here are transferable from technology, financial services, and luxury hospitality backgrounds
- Land Rover's lineup -- Defender, Range Rover, Discovery, Sport -- attracts buyers who are genuinely passionate about the brand, making every guest interaction more rewarding for a consultant who shares that enthusiasm
- Swickard is one of the fastest-growing dealer groups in the country -- ranked Top 5 in North America for reputation in the automotive industry
- Our HEART values -- Honor, Engage, Anticipate, Respond, Thank -- are the foundation of how we sell, serve, and lead
- Leadership that invests in your development and celebrates consultants who build lasting guest loyalty
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