Senior Ecommerce Analytics Lead (Remote)

Trulieve is seeking a Senior Analyst, E-Commerce to lead analytics for the company's website and mobile app. You will turn behavioral and transactional data into actionable insights to improve conversion, engagement, and retention while setting measurement standards across Marketing, Content, Merchandising and Creative.

You will own dashboards, analyze customer journeys, and collaborate with IT and CRM to ensure data quality and governance, enabling data-driven decisions in a fast-paced