Quick overview
Job description
About the Role
Own end-to-end marketing for an AI platform serving the hospitality sector. This is a hands-on leadership role spanning product marketing, brand, demand generation, and growth, with a focus on building and executing programs directly.
What You'll Do
Develop positioning and messaging, and build the marketing site with solutions pages for distinct customer segments.
Create video content, use cases, webinars, blog posts, and other materials that communicate product value.
Analyze competitors and conduct market research to inform go-to-market strategy.
Develop design assets and test channels such as newsletters, podcasts, and influencer partnerships.
Plan field marketing campaigns, including events, conferences, local activations, and relationship-building dinners.
Develop founder thought leadership across LinkedIn and other channels.
Direct and optimize paid advertising, signup funnels, and lead-generation programs.
What We're Looking For
At least 5 years of marketing experience in B2B SaaS or AI, with ownership of campaigns from positioning through execution.
Experience marketing technical or complex products and working across product marketing, brand, growth, and demand generation.
A track record building paid acquisition campaigns and improving conversion through funnel optimization, analytics, and A/B testing.
Hands-on experience across inbound channels such as SEO and content, as well as outbound, events, and field marketing.
Strong content portfolio, including examples such as blog posts, case studies, video scripts, or use case materials.
Experience planning webinars or in-person events and running concurrent experiments at a fast-growing company.
Ability to learn the hospitality sector quickly; prior hospitality experience is not required.
Compensation & Benefits
Base salary is $150,000 to $240,000 annually, with 0.20% to 0.75% equity. Benefits include health insurance and a 401(k) match. Visa sponsorship is not available.
Location
On-site in San Francisco, California.