Marketing Associate

Job Description
Job Description
Important Application Requirement (Please Read Before Applying)
This is a 100% on-site position at our corporate office in Boca Raton, Florida. We are not offering hybrid or remote flexibility for this role.

Local Candidates Only

Please do not apply if you do not currently reside within a 40-minute commute of Boca Raton, FL. Candidates who are not presently local will not be considered.
Note to Recruiters:
No executive search firms will be utilized for this hire. Direct applicants only.

Portfolio Submission

The hiring team would strongly prefer you submit a portfolio in addition to your resume. ByVerTek is now seeking a Marketing Associate who will develop, execute and optimize online strategies, enhance brand presence and drive customer acquisition. This position is a key ambassador to create content, develop internal marketing protocols and partner in sales lead generation. The Marketing Associate will have experience with digital marketing channels and a passion for creating engaging content. The ideal candidate for this role will be professional, creative and data driven.

What You’ll Do

1. Brand Strategy & Positioning
Develop and promote a deep understanding of ByVerTek’s value proposition and mission
Consult with and learn directly from clients and business partners to identify messaging and positioning that will resonate with the telecom construction industry and our prospective customers
Promote and develop marketing materials and branding protocols across the organization
Ensure all marketing content strictly adheres to brand guidelines and industry regulations
2.

Growth Marketing & Campaign Strategy
Develop and execute high-ROI digital campaigns across Email, LinkedIn, and other B2B platforms
Conduct market research and competitor analysis to keep ByVerTek steps ahead of the competition
Manage SEO strategies to aggressively maximize search rankings and website traffic
3.

Content Creation & Brand Stewardship
Own the content lifecycle: write engaging copy for the company website, blogs, social media channels, and email newsletters
Manage our WordPress site, ensuring landing pages are optimized for user experience and conversion
Support PR efforts by drafting press releases and managing our public-facing brand reputation across online review and recruiting platforms
Maintain internal brand integrity: manage our SharePoint content library, establish marketing SOPs and curate PowerPoint presentations
4.

Analytics & Continuous Optimization
Track, analyze and report on KPIs and campaign ROI using Google Analytics and our CRM
Transform raw data into actionable insights and present performance metrics directly to cross-functional teams and leadership
5. Culture & Collaboration
Onboard and orient new hires on brand standards (e-signatures, social media etiquette, letterhead, etc.)
Contribute to a high-energy, collaborative team environment focused on mutual success.

Minimum Qualifications

Bachelor’s degree in Marketing, Communications or a related field
2–5 years of hands-on experience in digital marketing, B2B content creation and brand management
Proficient with MS Office 365 (PowerPoint, Teams, SharePoint), Google Analytics, and CRM systems
Solid grasp of SEO, content marketing and B2B social media strategy
An exceptional, concise writer and polished presenter who can confidently communicate with stakeholders at all levels
Highly adaptable, analytical, organized and capable of pivoting as priorities evolve

Preferred Qualifications

Experience with Pipedrive CRM
Familiarity with project management software like Wrike
Proficiency with advanced reporting tools (GA4, Looker Studio / DataStudio)
Comfortable working in an Apple/Mac environment

About Us

As fiber build experts, ByVerTek provides turnkey services for broadband infrastructure projects where failure is not an option. From design, engineering and locating, to aerial and underground construction and fiber-to-the-home fulfillment, we help digital providers build, upgrade, and maintain the physical infrastructure for delivering high-speed Internet, video, voice, wireless and IoT services – from residential and commercial builds to state-wide fiber network expansions.

Our dedication to do it all correctly, safely, on time and on budget has earned us ongoing business from many of the biggest names in the industry.

Learn more at byvertek.com
We Offer Our Employees:
Paid Vacation and Paid Sick Time
Eleven (11) Company-observed Holidays per year
Medical insurance
Dental insurance
Vision insurance
Company-paid Short-term disability coverage and Basic Company Paid Life/AD & D insurance
Voluntary Life insurance coverage for employees and their families
Voluntary Long-Term disability coverage
Supplemental benefits plans to assist with out-of-pocket expenses
Flexible Spending accounts
401K
Company Bonus Program
EEO Statement: