Senior Manager of Business Development (Asset Management)

At Fried Frank, we’re a community of 800 lawyers and 500 business services professionals across New York, Washington, DC, London, Frankfurt, and Brussels. We advise leading corporations, investment funds, and financial institutions on high-stakes M&A, securities, regulatory matters, real estate, and litigation. Our culture is grounded in our core values — excellence, integrity and collaboration — and is designed to foster continuous learning, meaningful mentorship, and lasting professional growth. We are firmly committed to pro bono service and social justice, building on a proud legacy in civil rights. Our inclusive talent strategy is a core part of our broader talent management efforts and we remain steadfast in fostering a workplace where everyone has the opportunity to grow, thrive, and become their best professional and personal selves. Our business services professionals are integral to the firm’s success, driving innovation, operational excellence and exceptional client service across all areas of the firm. We offer competitive compensation and a comprehensive benefits package, including comprehensive medical coverage, retirement plans and health and wellness initiatives designed to support your personal and professional wellbeing. We welcome passionate, driven individuals to join us, and be part of a team where you’ll be supported, inspired and empowered to build an exceptional career.

Position Summary:

Fried Frank’s elite Asset Management Practice is called upon by global investment platforms, major financial institutions and up and coming sponsors to develop their innovative and market leading fund complexes.

The Senior Manager of Business Development will work with the Asset Management practice to build out our private capital platform and provide strategic business development strategies designed for growth. In close partnership with the Business Development team, the wider Marketing team, Practice Group Management and other members of the Business Services team, they will collaborate, innovate and drive the strategic marketing and business development for one of the firm’s flagship practices.

An entrepreneurial spirit is essential to proactively identify opportunities, drive initiatives forward, and adapt in a fast-paced, evolving environment.

Job Relationships:

Reports to the Director of Business Development. Must be able to work closely with Practice Group Leaders, members of the Marketing and Business Development Department and able to interact with all legal and administrative staff.

Job Responsibilities:

• Lead all business development, marketing and client targeting activities under our private capital platform, ensuring strategic alignment on practice group integration, business development priorities, go-to-market efforts, and other client-facing initiatives.
• Identify and advance visibility efforts and opportunities to expand our private capital platform, including insights-driven events, conference sponsorship strategy, and thought leadership campaigns.
• Collaborate with partners and global teams to develop and implement business and client development plans
• Coach attorneys on their individual business development goals, identifying and developing strategic priorities and executing business development plans that align with broader practice goals.
• Develop and oversee maintenance of off-the-shelf marketing and pitch materials that showcase the firm’s private capital capabilities. Train junior team members on best practices related to pitch materials.
• Advise attorneys on strategies for pursuing new business opportunities and pitch meetings, including:
• Holding briefing discussions to understand and strategize around the opportunity
• Facilitating market, industry and client/prospect research to inform the approach
• Interpret market, industry, and client/prospect research to recommend positioning and approaches tailored to each opportunity.
• Writing new business proposals and producing responses to requests for information/requests for proposals (RFIs/RFPs).
• Preparing pitch materials, including one pagers, infographics and similar leave-behind items
• Supporting follow-up and debrief activities post-pitch
• Partner with the research team to interpret market developments and competitive intelligence, anticipate opportunities and challenges, and recommend business development priorities and approaches for the private capital platform.
• Manage all facets including strategy and follow up of the directories submission process for relevant practice areas.
• Assist with identifying and completing award submissions.
• Oversee maintenance of practice related information in proposal database and matter information database.
• Oversee maintenance of online reporting system tracking proposals/pitches, including relevant documents, and evaluate progress by client/prospect, industry and type of services proposed.
• Manage and develop members of the private capital business development team by translating practice and department goals into clear team priorities, delegating responsibilities, providing regular coaching and actionable feedback, and fostering accountability for timely, high-quality execution.

Qualifications:

Education: 4-year College degree required, preferably in business, marketing, communications and/or liberal arts.

Experience: 8+ years’ experience in business development and marketing and/or in practice management, preferably within the marketing department of a law firm or another professional services firm. Minimum 3 years’ experience advising attorneys or practice leaders, leading business development initiatives, and managing or developing team members.

Skills and Abilities:

• Demonstrated knowledge of the private capital industry and the ability to apply that knowledge to business development strategy, client targeting, and practice positioning.
• Strong communications skills required. Must have excellent team and project management, organization and planning abilities. Must work collaboratively and promote teamwork, productivity and accountability within team. Must inspire enthusiasm, motivation, and positive attitude amongst team and with internal clients.
• Must have superb client service and interpersonal skills and communicate effectively verbally and in writing with personnel at all levels – attorneys, management, peers and direct reports. Must be comfortable articulating and presenting strategic approaches with clarity and practicality.
• Must work with strong intellectual curiosity and resourcefulness. Must possess rigorous attention to process and detail, with overall pride of workmanship. Must be comfortable in a fast-paced environment working under pressure and prioritizing competing responsibilities within tight deadlines without sacrificing quality.
• Must be self-motivated and act with integrity and in an equitable and professional manner.

Attendance: All positions require punctuality.

Technological Skills: Must be proficient in Microsoft Office suite. Must have experience with certain corporate and legal industry research tools. Experience with marketing-related databases preferred.