Business Development Manager - Gen AI Practice

Introduction

The Business Development Manager in the Gen AI Practice will be responsible for driving growth, client engagement, and business development across the United States, with a focus on the Northeast and Central regions. This role involves customer success, strategic account development, go-to-market execution, and new business acquisition to expand the company's Generative AI practice.

Responsibilities

• Drive new business development for the Gen AI practice in the Northeast and Central regions.
• Execute regional go-to-market strategies for targeted industries, accounts, and service offerings.
• Identify, target, and pursue new client accounts through outbound prospecting, cold calling, and networking.
• Build and maintain a pipeline of qualified leads aligned with revenue growth targets.
• Engage with CXOs and decision-makers to understand business challenges and position Gen AI solutions.
• Collaborate with internal teams to align GTM messaging, campaign priorities, and solution positioning.
• Conduct client presentations, capability discussions, and solution positioning for prospects.
• Support lead generation campaigns, appointment setting, and client conversion efforts.
• Coordinate internal teams for proposals, demos, and closing new opportunities.
• Build long-term relationships with clients to enable account growth and retention.
• Maintain accurate opportunity tracking and pipeline visibility in CRM systems.

Requirements

Required Experience

• 8+ years in customer success, business development, or sales roles.
• Proven experience in cold calling, lead generation, and acquiring new business.
• Experience with enterprise clients in the U.S., especially in the Northeast and Central regions.
• Exposure to AI solutions or digital transformation services is preferred.

Required Skills

• Strong business development and hunting mindset.
• Experience in Go-to-Market strategy and execution.
• Skills in cold outreach, lead qualification, and pipeline generation.
• Ability to build executive relationships and manage client conversations.
• Understanding of customer success principles and value realization.
• Knowledge of Gen AI concepts and business transformation opportunities.
• Excellent presentation, communication, and negotiation skills.
• Proficiency in CRM tools and sales tracking systems.

Preferred Qualifications

• Experience in AI, cloud, SaaS, or digital engineering services.
• Ability to travel within assigned regions based on business needs.

Key Competencies

• Go-to-market strategy and execution
• New logo acquisition
• Hunting and outbound sales
• Lead generation and cold calling
• Customer relationship management
• Gen AI solution positioning
• Opportunity conversion and revenue growth

Why This Role

This role offers the opportunity to play a strategic role in expanding a Gen AI practice in the U.S. market, contributing to a fast-growing AI services portfolio while shaping market presence in high-priority regions.