Quick overview
Job description
Data Analyst with Marketing and Sales
Uncover insights, empower decisions, and drive business growth through data analysis.
Location: 100% remote
What you'll do:
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Collect, collate and analyze marketing and sales data across B2B systems.
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Conduct exploratory data analysis and generate data-driven hypotheses.
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Analyze marketing data to identify trends, valuable patterns and relationships in large datasets and develop actionable insights.
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Prepare accurate and insightful reports for executive and leadership teams.
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Communicate findings and progress to stakeholders through reports and documentation.
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Collaborate with third-party data vendors to assess, access and integrate firmographic, technographic, and demographic information.
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Design and automate dashboards to improve understanding of marketing data performance.
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Build and run ad-hoc reports to answer business questions and support data-driven decisions.
What you'll need to Succeed:
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3-5 years of experience as a hands-on analyst in an enterprise setting, leveraging Marketo, Salesforce, Microsoft Dynamics, and similar tools.
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Understanding of CRM systems like Salesforce and Microsoft Dynamics.
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Strong understanding of B2B sales & marketing practices, principles, KPIs, and data types in large, complex organizations.
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Excellent written and verbal communication skills.
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Advanced Excel skills and experience with data platforms like Hadoop and Databricks.
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Expertise in querying, manipulating, and analyzing data using SQL and/or similar languages.
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Familiarity with logical data architecture and cloud data solutions.
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Proven proficiency with a data visualization tool like Tableau or Power BI.
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Strong attention to detail with data quality control and integration expertise.
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Experience with data enrichment processes and best practices.
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Results-oriented, self-directed individual with multi-tasking, problem-solving, and independent learning abilities.
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Ability to thrive in ambiguous environments and manage multiple tasks effectively.
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Experience working remotely or in a distributed team environment.
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