Salesforce Technical Lead / Architect (Strong Experience Cloud exp)

Salesforce Technical Lead / Architect (Strong Experience Cloud exp) Location: Dallas, TX or Atlanta, GA (Hybrid/Onsite) Contract/FTE
Job Summary
An experienced Salesforce Technical Architect to lead the design and delivery of scalable Salesforce solutions supporting the Remarketing business for a leading Auto Captive Finance organization. The ideal candidate will possess deep expertise across Salesforce Experience Cloud, Lightning Web Components (LWC), platform architecture, integrations, and DevOps practices. This role will partner with business and technology stakeholders to define architecture, drive technical excellence, and deliver secure, high-performing customer and dealer-facing solutions.
Key Responsibilities

• Lead solution design across Salesforce Experience Cloud and custom platform capabilities.
• Architect and deliver enterprise-scale Salesforce solutions supporting vehicle remarketing, dealer engagement, auctions, inventory management, and customer servicing.
• Design and govern scalable LWC-based applications and reusable framework components.
• Define integration architecture involving Salesforce and third-party applications using APIs, middleware, and event-driven patterns.
• Establish architecture standards, security models, data governance, and performance optimization strategies.
• Drive DevOps best practices including CI/CD, SFDX, Git-based source control, automated deployments, and release management.
• Conduct architecture reviews, design workshops, code reviews, and technical mentoring.

Required Qualifications

• 10+ years of Salesforce experience, including 2+ years as a Technical Architect.
• Extensive hands-on experience with Experience Cloud, LWC, Apex, Flows, and Salesforce platform architecture.
• Strong knowledge of REST/SOAP APIs, Platform Events, integration patterns, and middleware solutions.
• Experience implementing CI/CD pipelines and Salesforce DevOps practices.
• Understanding of security, sharing models, scalability, and enterprise architecture principles.
• Experience in Automotive Finance, Auto Lending, or Remarketing domain preferred.

Preferred Certifications

• Salesforce System Architect
• Salesforce Integration Architect
• Salesforce Application Architect