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Growth Marketing Manager

Cache VenturesUnited States🇺🇸United StatesPosted 29 Jan 2025

Why This Role Stands Out

This remote Growth Marketing Manager role offers an incredible opportunity to drive significant impact within a dynamic SaaS environment, allowing you to experiment and scale strategies with direct influence on business expansion. You'll thrive here if you're a proactive, data-driven marketer eager to develop innovative solutions and continuously refine acquisition and retention efforts. Apply to shape the future of customer growth and unlock your full potential.

Quick Overview

Seniority
Mid Senior
Work mode
Remote
Location
United States
Posted
1 year ago
A/B TestingSEOContent MarketingDigital MarketingEmail MarketingGrowth MarketingMarketing AutomationPPC

Job Description

Embark on a transformative journey with this exciting, new role where your contributions truly matter. Here, your voice resonates, ideas are swiftly tested, strategies pivot dynamically, and asynchronous work is not just embraced, but encouraged.

We're seeking a proactive self-starter who naturally brings innovation solutions to the table. You will collaborate closely with our leadership team by developing and executing data-driven marketing strategies across various channels, with a heavy emphasis on experimentation, optimization, and scaling to achieve sustainable business expansion; essentially, their primary goal is to find repeatable methods to attract and retain customers for a SaaS product using a data-centric approach. 

If you thrive on hitting the ground running, this role is tailor-made for you.

Responsibilities

Strategic Planning

Identifying target markets, developing comprehensive marketing strategies aligned with business objectives, and setting KPIs to measure success. 

Campaign Execution

Creating and managing marketing campaigns across various digital channels like paid advertising (PPC), email marketing, content marketing, social media, SEO, and landing pages. 

Lead Generation

Designing and implementing lead generation initiatives to attract qualified potential customers. 

Customer Acquisition

Optimizing the customer acquisition funnel to increase conversion rates and drive new user sign-ups.

Customer Retention
Implementing strategies to retain existing customers and encourage upgrades to higher subscription tiers. 

Data Analysis & Reporting

Monitoring campaign performance using analytics tools, extracting actionable insights, and making data-driven adjustments to marketing strategies.

A/B Testing & Experimentation

Continuously testing different marketing approaches to identify the most effective tactics for maximizing ROI. 

Collaboration with Cross-Functional Teams

Working closely with sales, engineering, and customer success teams to ensure alignment and smooth customer journey. 

  • 3+ years of hands-on experience as a SaaS growth marketing professional
  • Deep understanding of SaaS business models and customer lifecycle
  • Experience with the AARRR Funnel / Pirate Metrics
  • Proficiency in digital marketing channels and tactics
  • Data analysis and interpretation skills
  • Strong analytical and problem-solving abilities
  • Experience with marketing automation tools
  • Excellent communication and collaboration skills
  • Ability to think creatively and experiment with new marketing strategies 
  • Base Salary + Cache Rewards
  • Work from anywhere in the world
  • Loose vacation policy
  • Flexible work hours

Please note this role is for our portfolio company emailable.com

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