Sales Manager - Education Products and Growth Strategy

Position Overview
We are seeking an experienced, strategic
Sales Manager to lead a high-performing sales team and support business growth, market expansion, and product development initiatives within the education sector.
This leadership role is suited to a results-oriented professional who excels at coaching teams, developing sales strategies, identifying market opportunities, and collaborating with executive leadership to support long-term organizational growth.

Key Responsibilities
Sales Leadership
Lead, coach, and develop a team of sales professionals to achieve performance objectives. Establish sales goals, performance metrics, and accountability standards. Foster a collaborative, customer-focused, and results-driven sales culture. Provide ongoing coaching, mentorship, and performance feedback. Business Development and Growth Strategy
Develop and execute strategic sales plans to support revenue growth across K–12 and higher education markets. Identify new business opportunities, customer segments, and revenue channels.

Expand market presence through strategic account development and relationship management. Build and maintain strong partnerships with school administrators, educators, distributors, and other key decision-makers. Product Strategy and Innovation
Collaborate with leadership to identify opportunities for new products and services. Assist in developing and executing go-to-market strategies for new offerings. Provide market insights and customer feedback to support product development and continuous improvement.

Performance and Analytics
Monitor sales performance through forecasting, reporting, and data analysis. Evaluate market trends, competitive activity, and customer needs to inform strategic decision-making. Recommend process improvements that enhance sales effectiveness and operational efficiency. Qualifications
Proven experience leading and developing sales teams. Strong background in sales management, business development, or strategic account management. Demonstrated ability to develop and execute growth strategies with measurable outcomes.

Excellent leadership, coaching, communication, and interpersonal skills. Strong analytical and strategic planning abilities. Entrepreneurial mindset with a passion for innovation and continuous improvement. Experience in education, publishing, instructional products, or a related industry is preferred but not required.