Quick Overview
Job Description
This role is with one of our portfolio companies.
Job Function: Marketing
Experience: 4 – 8 years
Location: Bangalore, India. [Work from Office role]
About the Role:
We're looking for someone who can make brand impossible to scroll past.
We've built a product that powers the Sales and Marketing efforts of some of the world's best AI and Infrastructure companies. Now we're looking for someone who can take that story to the world.
As Head of Social & Brand Storytelling, you'll own how company shows up across LinkedIn, X, Reddit, and other relevant platforms.
We're looking for someone who understands what makes people stop scrolling, what makes content spread, and how to turn complex ideas into compelling stories.
You'll work closely with our founders, customers, and experts to create compelling new content, repurpose existing content into scroll-stopping stories, and find creative ways to distribute it - making a recognized voice in the Technical GTM ecosystem.
This is a high-ownership role for someone who loves writing, understands social media deeply, has exceptional creative instincts, and enjoys experimenting with new ways to reach and engage audiences.
What will you be working on?
- Own social media strategy and distribution across LinkedIn, X, Reddit, and other relevant platforms.
- Turn complex technical concepts, product launches, customer stories, and industry insights into scroll-stopping content.
- Build founder-led thought leadership, shaping how our founders show up and engage with the DevTool ecosystem.
- Create compelling hooks, narratives, and content formats that drive reach, engagement, and conversations.
- Build and grow company's presence across relevant communities and conversations, particularly among US-based Technical GTM audiences.
- Find creative ways to amplify our content - from repurposing long-form assets to collaborating with industry voices and experimenting with new distribution channels.
- Develop creative social campaigns and content ideas that people genuinely remember and talk about.
- Build repeatable systems to scale content creation and distribution across company, founder, and employee profiles.
- Experiment relentlessly with new formats, trends, AI tools, and distribution strategies to grow reach and influence.
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