Brand Strategy Manager - Marketplace Partnership

At Front Row, we partner with leading brands to accelerate their ecommerce growth. We leverage our capabilities and proprietary technology to design, market, distribute and accelerate brands on a global scale. We’re continually cultivating functional areas of expertise and retaining the highest caliber of talent — while sharing knowledge and data, creating efficiencies, and looking at every aspect of our client’s business from a 360 perspective. We work effectively to give every client the hands-on support, niche knowledge, and first-access they need to win in the world’s most competitive commerce markets and make each of our six capabilities the first to act on the next big things.

We live for the exchange of energy between brands and audiences, you should too, and we’ve made it our mission to expand every brand’s market share and heart share. Because we believe every transaction has the potential to be transformational.

We leverage data-driven insights from Catapult, our proprietary technology, and our deep understanding of marketplaces like Amazon, Walmart.com, TikTok Shop, to craft strategies unique to each brand we work with while protecting their pricing and channel strategies at every lifecycle stage and in any global market.

About the role:

Reporting to a Director, Brand Strategy, the Account Manager will service 6-8 key accounts within our brand portfolio, as the main point of contact across cross-functional teams across the organization.

Role Responsibilities:

• Own day-to-day client relationships and drive long-term client retention through strategic partnership and proactive communication

• Lead account strategy across Amazon and marketplace channels, identifying opportunities to drive revenue growth and improve overall business performance

• Partner closely with Performance Marketing teams to optimize advertising performance and improve KPIs across traffic, conversion, and profitability metrics

• Collaborate cross-functionally with SEO, Creative, Logistics and Brand Health teams to deliver integrated commerce strategies

• Analyze account performance and identify opportunities across content, advertising, pricing, promotions, and assortment to maximize ROI

• Build and guide promotional calendars in alignment with business goals, seasonality, and tentpole moments

• Lead weekly client calls and present sales and advertising performance through weekly, monthly, quarterly, and annual business reviews

• Track progress toward annual revenue goals and internal sales targets, proactively identifying risks and growth opportunities

• Develop and maintain annual sales and demand forecasts in partnership with internal operational teams and clients

• Support onboarding of new brands and ensure successful execution against launch timelines and growth plans

• Internally coordinate cross-functional teams to ensure aligned execution and delivery against client goals

Requirements

• Minimum of 4 years in a Account Management role

• Amazon Seller Central experience a must (Vendor Central a plus)

• Exceptional communicator with strong client-facing and relationship management skills

• Experience in Beauty and Health and Wellness a plus

• Self-motivated with a high attention to detai

• Must be organized and thoughtful

• Experience with analyzing data to make strategic recommendations

• MS Office Skills Microsoft Excel, Word, PowerPoint, Google

• Experience with Asana, Helium10, DataHawk a plus

Benefits:

• Health, dental, and vision

• PTO

• Summer Fridays

• Wellness and commuter benefits

• Work with a fun, consultative team of experts

• Location - headquartered in SoHo, New York City with offices in San Diego, Hamburg and Bratislava

Salary: $75,000 - $100,000 + bonus