Quick Overview
Job Description
At Outcast, we don’t just follow the future—we help shape it. We are a strategic communications agency trusted by high-growth startups and established technology brands to define categories, influence markets, and build reputations that last. With expertise across earned, owned, and paid media, our teams in the US and UK deliver integrated strategies that cut through complexity and drive meaningful business impact.
We’re looking for a Senior Digital Marketing Strategist to join our New York or San Francisco team—a strategic digital thinker who can turn business goals into integrated, insight-led campaigns across paid, social, influencer, and content channels that deliver measurable impact. A collaborative, passionate strategist who loves integrating across all digital functions to drive results. Creative and curious — you don’t just follow trends, you think critically about how to use them. Detail-oriented with strong organizational skills and the ability to prioritize across multiple projects.
Data-driven, comfortable translating analytics into actionable insights and optimizations. A proactive team player who offers constructive feedback and keeps projects on track with client needs. Develop and execute cross-channel digital marketing strategies that align with client objectives, spanning social, paid, influencer, content, and emerging platforms. Collaborate with creative, paid media, analytics, and influencer teams to design and execute cohesive campaigns. Translate data, insights, and learnings into recommendations for optimizing campaigns and improving performance.
Support new business efforts by contributing to pitches, developing strategy slides, and articulating the agency’s digital approach and value proposition. Stay current on digital trends, platform updates, and best practices to proactively bring forward innovative ideas. Monitor key performance metrics and provide clear reporting and insights to internal teams and clients.
Bachelor’s degree in Marketing, Advertising, Communications, or related field; relevant certifications (Google Ads, Meta, HubSpot, etc.) 7–8 years of experience in digital marketing, with a proven record of developing and implementing successful multi-channel strategies.
~ Strong analytical skills and experience with data visualization and reporting tools (e.g., Google Analytics, Data Studio).
~ A growth-minded, collaborative attitude and passion for helping clients and colleagues succeed.
~ Willingness to work two days a week from one of our office hubs (San Francisco or New York).
11 paid holidays plus a paid end-of-year office closure
~ Paid short-term disability and extensive parental leave benefits
~ Cell phone reimbursement
Outcast is a strategic communications agency that helps startups and established brands shape the future through creative storytelling and data-driven strategies.
With expertise across earned, owned, and paid media, we offer services like media relations, thought leadership, and content development. Our US and UK hubs enable global support, strengthened by our joint venture as Marker Collective and as part of the Next15 Group. Our values—centered on inclusivity, innovation, and partnership—drive results for brands at every stage of growth. com to explore how we can shape your brand’s future. We are committed to building a workplace where inclusivity, creativity, and innovation thrive.
We do not discriminate against any applicant or employee based on race, color, national origin, sex, gender identity, sexual orientation, age, disability, religion, veteran status, or any other characteristic protected by law.
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