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Full time
Marketing
NW

Digital Marketing Manager

Nigel Wright GroupBolton, Lancashire🇬🇧United KingdomPosted 16 Sept 2026

Quick Overview

Seniority
Mid Senior
Employment type
Full Time
Work mode
Hybrid
Location
Bolton, Lancashire, United Kingdom
SEODigital MarketingGoogle AdsPPCStakeholder Management

Job Description

Digital Marketing Manager
We're partnering with a highly successful, fast-growing business looking to appoint a Digital Marketing Manager to take ownership of customer acquisition strategy and performance across multiple digital channels.

This is an opportunity to join a commercially focused organisation undergoing significant growth, where digital marketing plays a key role in driving leads, enquiries and revenue. You'll have the autonomy to shape strategy, optimise performance and influence senior stakeholders, while remaining hands-on in delivery.

Key Responsibilities
Reporting into the Marketing Director, you'll be responsible for developing and executing acquisition strategies that drive measurable growth across paid, organic and owned channels.

  • Lead PPC strategy and optimisation across Google Ads and paid social platforms.
  • Own SEO performance, improving organic visibility, rankings and website traffic.
  • Drive customer acquisition across all digital channels, continuously improving lead generation and conversion rates.
  • Manage agency and third-party relationships to maximise marketing effectiveness.
  • Analyse campaign performance, identify opportunities and make data-led decisions.
  • Work closely with commercial, sales and operational teams to align marketing activity with business objectives.
  • Manage website performance, CRO initiatives and marketing technology platforms.

Key Attributes
We're looking for someone who combines strategic thinking with a hands-on approach. You'll likely have:

  • Proven experience in a Digital Marketing Manager or Performance Marketing role.
  • Strong PPC expertise with a track record of delivering ROI and revenue growth.
  • Deep understanding of SEO strategy, technical SEO and content optimisation.
  • Experience managing acquisition campaigns across multiple digital channels.
  • Strong analytical skills and confidence using data to drive decisions.
  • Experience working in a fast-paced, commercially focused environment.
  • Excellent stakeholder management and communication skills.

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